Digital Content & SEO Specialist (German-speaking)

Corendon Airlines; Fatih; Hybrid; TRY 450,000 - 650,000; Full time

Job summary

Corendon Airlines seeks a Digital Content & SEO Specialist (German-speaking) to own the German content experience across our E-Commerce channels. You will manage content from the website to booking flow, blogs and campaigns, ensuring SEO-friendly, conversion-focused copy.

You will collaborate with Product, UX/UI, Marketing and IT teams, coordinating multilingual publication and optimizing performance to meet business goals. Hybrid work model with travel to Istanbul or Antalya offices as needed.

Qualifications

• Native or native-level German (written and spoken).
• Bachelor's degree in Marketing, Communications, Public Relations and Advertising or related field.
• Minimum 3 years of experience in digital content, content marketing or SEO content.
• Experience with SEO tools such as SEMrush, Ahrefs, Google Search Console, Google Keyword Planner or similar.
• Experience managing CMS platforms and publishing multilingual content.
• Excellent copywriting skills with ability to create compelling marketing messages, campaign slogans and customer-focused content.

Responsibilities

• Own and manage all German digital content across Corendon Airlines' website, mobile channels and booking journey.
• Create engaging, conversion-focused and SEO-friendly content for campaigns, landing pages, booking flow, FAQs, blog articles and marketing communications.
• Develop original German copy, headlines and campaign messages that resonate with German-speaking customers.
• Manage the entire German blog strategy, including content planning, keyword research, publishing and performance monitoring.
• Coordinate multilingual content publication (German, English and Turkish) within the CMS platform.
• Work closely with Product Owners, UX/UI Designers, Developers and Marketing teams to deliver a superior digital customer experience.
• Coordinate external SEO and content agencies, ensuring deliverables are implemented correctly and on time.
• Manage content requests from technical SEO initiatives and work with developers for implementation.
• Monitor content performance and optimize pages based on SEO and business goals.
• Ensure consistency of tone of voice, terminology and brand messaging across all touchpoints.

Skills

German native

Multilingual communication

Copywriting

SEO fundamentals

CMS publishing

Content strategy

Cross-functional collaboration

Project management

Analytics awareness

UX writing

Travel/e-commerce experience

Education

Bachelor's degree in Marketing, Communications, PR & Advertising or related field

Tools

SEMrush

Ahrefs

Google Search Console

Google Keyword Planner

Job description

We are looking for a Digital Content & SEO Specialist (German-speaking) to join our E-Commerce team and take ownership of the German content experience across all our digital channels.

This role is much more than content writing. You will own the German customer journey across our website, booking flow, campaigns, blog, FAQs, landing pages and digital products while working closely with Product, UX/UI, Marketing, IT and SEO teams.

The candidate must be a native German speaker or have native-level German proficiency, along with proficiency in either Turkish or English.

Job Description

• Own and manage all German digital content across Corendon Airlines' website, mobile channels and booking journey
• Create engaging, conversion-focused and SEO-friendly content for campaigns, landing pages, booking flow, FAQs, blog articles and marketing communications
• Develop original German copy, headlines and campaign messages that resonate naturally with German-speaking customers
• Manage the entire German blog strategy, including content planning, keyword research, publishing and performance monitoring
• Coordinate multilingual content publication (German, English and Turkish) within the CMS platform
• Work closely with Product Owners, UX/UI Designers, Developers and Marketing teams to deliver an outstanding digital customer experience
• Coordinate external SEO and content agencies, ensuring deliverables are implemented correctly and on time
• Manage content requests coming from technical SEO initiatives and work with developers to ensure successful implementation
• Monitor content performance and continuously optimize pages based on SEO and business goals
• Ensure consistency of tone of voice, terminology and brand messaging across all customer touchpoints

Qualifications

• Native or native-level German (written and spoken)
• Bachelor's degree in Marketing, Communications, Public Relations and Advertising or any other related field
• Excellent English or Turkish communication skills
• Minimum 3 years of experience in digital content, content marketing or SEO content
• Strong understanding of SEO fundamentals, keyword research and search intent
• Experience working with SEO tools such as SEMrush, Ahrefs, Google Search Console, Google Keyword Planner or similar
• Experience managing CMS platforms and publishing multilingual content
• Excellent copywriting skills with the ability to create compelling marketing messages, campaign slogans and customer-focused content
• Strong project coordination skills and ability to manage multiple stakeholders simultaneously
• Comfortable working in a fast-paced e-commerce environment
• Experience in airline, travel, tourism or e-commerce industries will be an asset
• Experience working with localization and multilingual websites
• Understanding of UX writing and conversion-focused content
• Familiarity with AI-powered content creation and optimization tools
• Ability to work in a hybrid model, with the flexibility to travel to our offices in Istanbul or Antalya as required.

Applicants may reach detailed information related to General Data Protection Regulations (GDPR) through our privacy statement available on our website: https://www.corendonairlines.com/protection-of-personal-data