Brand Specialist

Doğuş Hospitality & Retail Group; Sarıyer; On-site; TRY 300,000 - 540,000; Full time

Benefits offered by this job

Biz Employee Discount

Family & Friends Days

Biz Flexible Experience Package

Birthday and marriage gifts

Private health insurance

Well-being support line

Flexible working model

Flexible transportation support

Job summary

Doğuş Hospitality & Retail Group is seeking a Marketing professional to develop and execute comprehensive marketing and experience strategies across our diverse portfolio. You will ensure on-site marketing aligns with brand vision and collaborate with creative, PR, and internal teams to deliver impactful campaigns.

The role requires 3–5 years of marketing experience, strong communication skills, and a passion for restaurant and hospitality trends.

Qualifications

• Degree in Marketing, Business, or related field is required.
• Experience in Retail, FMCG or restaurant marketing is a plus.
• Solid background in brand management, marketing strategy, branding and events.

Responsibilities

• Assist in developing and executing marketing and experience strategies.
• Oversee on-site marketing plans aligned with brand objectives.
• Coordinate with creative and PR agencies and internal stakeholders.
• Plan events and on-site marketing activities, including guerrilla campaigns.
• Help define social media marketing strategy with the digital team.
• Conduct market research on global hospitality trends.
• Collaborate with restaurant teams and partners on co-marketing initiatives.

Skills

Brand management

Marketing strategy

Event management

Stakeholder communication

English proficiency

Team collaboration

Analytical mindset

MS Office

Education

BA/BS degree in Marketing or Business

Job description

At Doğuş Hospitality & Retail Group, we create experiences that make everyday life more inspiring. Through our diverse portfolio of brands in food & beverage, tourism, retail, entertainment, and event management, we bring people together and turn moments into memories.

Combining hospitality expertise with entertainment capabilities, the Group continues to strengthen its sector leadership while prioritizing sustainability, environmental responsibility, and long-term social impact.

Today, it operates in 27 countries, 62 cities, and 339 locations, serving guests in Türkiye and internationally.

We, the members of the Doğuş Hospitality & Retail team…

We know that tomorrow we will be much further ahead than today because we are open to improvement, inspiration, opportunities, collaboration and fun!

Are you ready to be a part of the boundless world of Doğuş Hospitality and Retail and to take a bold step in your career and join our growing organization?

WHAT ARE WE LOOKING FOR?

• BA/BS degree in Marketing, Business, or other relevant fields
• Experience in Retail, FMCG sector or Restaurant business is an asset (luxury brands is a plus)
• Solid experience in brand management, marketing strategy, branding experience and event management
• Ideally have minimum 3-5 years of marketing experience with a recognized & leading brands
• Experience in execution of 360 marketing campaigns and building co-marketing partnerships
• Self-motivation, eager to learn in every aspect and good communication skills are essential
• Ability to work on tight timelines and pivot quickly when business needs dictate
• Restaurant/F&B marketing experience as well as interest in restaurant dining trends is a plus
• Analytical mindset, ability to think creatively with an ‘outside the box’ approach
• Excellent command of spoken and written English
• Efficiently use MS Office Programs
• Strong written, visual and verbal communication
• Ability to deal with multi steakholders
• No military service obligation for male candidates

then this opportunity is OPEN to you.

WHAT WE EXPECT FROM THIS POSITION...

• Assist in the development and execution of comprehensive marketing and experience strategies to align with business objectives.
• Ensure effective on-site implementation of marketing plans, aligning with the overall brand objectives.
• Ensure seamless communication and collaboration with creative and PR agencies, as well as internal stakeholders, to align all marketing materials and campaigns with our brand vision, strategic goals, and customer‑centric approach.
• Curate and execute events, on site marketing and guerilla marketing activities.
• Collaborate with digital marketing team to define social media marketing strategy.
• Conduct thorough market research to stay abreast of the latest trends and developments in the global hospitality industry.
• Collaborate closely with on-site restaurant teams, internal stakeholders, and key strategic partners to address marketing needs and build a strategic framework for restaurant co-marketing.

WHAT WE OFFER?

• Be part of a strong, agile, and diverse team that creates meaningful experiences across multiple industries — and grows together by learning from each other.
• Explore career opportunities across different brands and sectors within our Group.
• Enjoy exclusive ‘’BİZ Employee Discount’’ and ‘’Family & Friends Days.''
• Access our BİZ Flexible Experience Package, offering unique and memorable experiences across our brands.
• Celebrate life’s special moments with our new birth and marriage gifts
• Benefit from our well-being–focused employee support line and private health insurance.Flexible working model that supports work–life balance
• Flexible transportation support to make everyday life easier