Brand & Content Specialist

Doğuş Hospitality & Retail Group; Sarıyer; Sur place; TRY 180 000 - 300 000; Plein temps

Avantages offerts par ce poste

BIZ Employee Discount

Family & Friends Days

BIZ Flexible Experience Package

Birth and marriage gifts

Private health insurance

Flexible working model

Transportation allowance

Résumé du poste

Doğuş Hospitality & Retail Group is seeking a Brand & Content Specialist to lead social media for Babylon and Pozitif. You will craft content strategies, publish across Instagram and TikTok, and attend concerts to capture real-time moments.

The role demands a solid branding background, strong English communication, and hands-on collaboration with diverse teams. The position is on-site in Türkiye, with evenings and weekends required for events, offering a dynamic, cross-brand environment within a

Qualifications

• BA/BS degree in Marketing, Communications or a related field
• 3+ years of experience in social media, content or digital marketing
• Strong digital literacy and an analytical mindset
• Strong content instincts and basic video editing/design skills
• Solid understanding of branding and marketing
• Strong interest in and knowledge of music, live entertainment and contemporary culture
• Good understanding of social trends, emerging platforms and audience behaviors
• Comfortable working on-site during concerts and events, including evenings and weekends
• Curious, proactive and hands-on
• Ability to work effectively with multiple stakeholders
• Excellent command of written and spoken English

Responsabilités

• Manage end-to-end social media and content processes for Babylon and Pozitif
• Develop and execute social media strategies and content plans aligned with brand and marketing objectives
• Contribute to brand positioning and marketing planning, translating brand, audience and business priorities into relevant digital and content initiatives
• Support the development of brand and marketing presentations, proposals and communication materials
• Plan and create content across Instagram, TikTok and emerging platforms
• Attend concerts and events to capture and publish real-time content
• Create short-form videos, Reels and Stories, including basic editing and visual adaptations
• Follow digital trends and bring fresh ideas to both brands
• Track content performance and turn data into actionable insights
• Collaborate with marketing, design, booking, production teams and agency partners

Connaissances

Experience in social media

Digital literacy

Video editing basics

Branding knowledge

Music & culture interest

Social trends awareness

Event availability

Curious & proactive

Stakeholder management

English proficiency

Formation

BA/BS in Marketing or Communications

Description du poste

At Doğuş Hospitality & Retail Group, we create experiences that make everyday life more inspiring. Through our diverse portfolio of brands in food & beverage, tourism, retail, entertainment, and event management, we bring people together and turn moments into memories.

Combining hospitality expertise with entertainment capabilities, the Group continues to strengthen its sector leadership while prioritizing sustainability, environmental responsibility, and long-term social impact.

Today, it operates in 27 countries, 62 cities, and 339 locations, serving guests in Türkiye and internationally.

We, the members of the Doğuş Hospitality & Retail team…

We know that tomorrow we will be much further ahead than today because we are open to improvement, inspiration, opportunities, collaboration and fun!

Are you ready to be a part of the boundless world of Doğuş Hospitality and Retail and to take a bold step in your career and join our growing organization?

WHAT ARE WE LOOKING FOR?

We’re looking for a Brand & Content Specialist to join our team and work across Babylon and Pozitif.

We’re looking for someone who lives and breathes social media, understands brands and marketing, and knows how to turn moments into great content.

• BA/BS degree in Marketing, Communications or a related field
• 3+ years of experience in social media, content or digital marketing
• Strong digital literacy and an analytical mindset
• Strong content instincts and basic video editing/design skills
• Solid understanding of branding and marketing
• Strong interest in and knowledge of music, live entertainment and contemporary culture
• Good understanding of social trends, emerging platforms and audience behaviors
• Comfortable working on-site during concerts and events, including evenings and weekends
• Curious, proactive and hands-on
• Ability to work effectively with multiple stakeholders
• Excellent command of written and spoken English

then this opportunity is OPEN to you.

WHAT WE EXPECT FROM THIS POSITION...

• Manage end-to-end social media and content processes for Babylon and Pozitif
• Develop and execute social media strategies and content plans aligned with brand and marketing objectives
• Contribute to brand positioning and marketing planning, translating brand, audience and business priorities into relevant digital and content initiatives
• Support the development of brand and marketing presentations, proposals and communication materials
• Plan and create content across Instagram, TikTok and emerging platforms
• Attend concerts and events to capture and publish real-time content
• Create short-form videos, Reels and Stories, including basic editing and visual adaptations
• Follow digital trends and bring fresh ideas to both brands
• Track content performance and turn data into actionable insights
• Collaborate with marketing, design, booking, production teams and agency partners

WHAT WE OFFER?

• Be part of a strong, agile, and diverse team that creates meaningful experiences across multiple industries — and grows together by learning from each other.
• Explore career opportunities across different brands and sectors within our Group.
• Enjoy exclusive ‘’BİZ Employee Discount’’ and ‘’Family & Friends Days.’’
• Access our BİZ Flexible Experience Package, offering unique and memorable experiences across our brands.
• Celebrate life’s special moments with our new birth and marriage gifts
• Benefit from our well-being–focused employee support line and private health insurance.Flexible working model that supports work–life balance
• Flexible transportation support to make everyday life easier