Strategic Marketing & Communications Leader

UOB; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

1011 United Overseas Bank Ltd in Singapore seeks an experienced marketing communications leader to drive client engagement, media outreach, and cross-functional projects across GWMM. You will develop speeches, pitchbooks, and digital content while coordinating with stakeholders and regional offices.

Responsibilities include managing events, social media campaigns, and internal/external assets, with a focus on delivering insights and strategic communications that align with GWB and GM objectives.

Qualifications

• Degree in Communications / Journalism / Marketing with at least 8-10 years of relevant business communications experience in Banking or Finance Industry.
• Excellent Writing & Communication Skills.
• Experience in content writing for all media platforms.
• Proven Social Media and Networking Expertise.
• Strong Conceptualisation and Analytical Skills.
• Strong Project, Events Management & Implementation Skills.
• Strong Managerial Skills and ability to work in large and multi-team dynamics.

Responsibilities

• Implement business communications strategy that includes client engagement, media outreach, digital and social media.
• Work with stakeholders to ensure messaging for business communications is consistent in promoting GWB’s positioning and proposition and resonates both internally with stakeholders and externally with public perceptions.
• Develop content for client engagement, including preparation of speeches and pitchbooks for business stakeholders.
• Collaborate with team, business units and event agency on event management, provide advisory and curation as part of client engagement for GWB events, including pre/post-event documentation, event surveys and reporting.
• Develop content for digital, social media marketing and campaigns, including video production.
• Manage internal and external digital assets, including GWB’s public website and Intranet pages.
• Prepare communication materials for media releases, media interviews and media queries.
• Provide industry insights, research on market outlook and trends, evaluate competitor activities, marketing and digital content.
• Deploy successful marketing initiatives and own implementation from ideation and conceptualization to execution.
• Report on communications strategy performance.

Skills

Excellent Writing

Communication Skills

Content Writing

Social Media

Analytical Skills

Education

Degree in Communications/Journalism/Marketing

Job description

1011 United Overseas Bank Ltd in Singapore seeks an experienced marketing communications leader to drive client engagement, media outreach, and cross-functional projects across GWMM. You will develop speeches, pitchbooks, and digital content while coordinating with stakeholders and regional offices.

Responsibilities include managing events, social media campaigns, and internal/external assets, with a focus on delivering insights and strategic communications that align with GWB and GM objectives.