Strategic Analytics Lead, Ads & Measurement

GOOGLE ASIA PACIFIC PTE. LTD.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Google Asia Pacific Pte. Ltd. is seeking an Analytical Lead to shape robust measurement strategies for clients in ecommerce, gaming and travel. You’ll partner with Sales, Product and Engineering to translate data into actionable insights that improve ad performance and business results.

You’ll advise clients and teams, design measurement roadmaps, and apply statistical methods to uncover insights that influence strategic decisions at senior levels.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 2 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis in a customer-facing role.

Responsibilities

• Build strong relationships with key client stakeholders, understanding their business objectives and measurement needs.
• Partner with Google Sales teams, Product teams, and Engineering teams to ensure alignment and drive product innovation.
• Craft media plan guidance (across performance and brand) in accordance with customer business objectives.
• Develop customized measurement frameworks and roadmaps for clients.
• Conduct in-depth analysis of campaign performance data using statistical techniques and causal inference.

Skills

Statistical analysis

Data visualization

Presenting insights

Communication

Problem-solving

Education

Bachelor's degree or equivalent practical experience

Tools

SQL

R

Python

Job description

Google Asia Pacific Pte. Ltd. is seeking an Analytical Lead to shape robust measurement strategies for clients in ecommerce, gaming and travel. You’ll partner with Sales, Product and Engineering to translate data into actionable insights that improve ad performance and business results.

You’ll advise clients and teams, design measurement roadmaps, and apply statistical methods to uncover insights that influence strategic decisions at senior levels.