Sr. Sales Associate

Coach Singapore Pte. Ltd.; Singapore; On-site; SGD 42,000 - 60,000; Full time

Job summary

Coach Singapore Pte. Ltd. is seeking a Senior Sales Associate to contribute to store goals in sales, productivity, and service, using Coach selling skills and Service training. You will represent the brand, meet personal sales targets, and ensure customers' needs are exceeded. Familiarity with live stream shopping and social media trends is a plus.

Flexibility to work nights, weekends, and holidays and to work across omnichannel channels will be required.

Qualifications

• Luxury retail experience preferred.
• Excellent communication in English.
• Ability to work on weekends and holidays.
• Experience with POS systems and mobile devices.

Responsibilities

• Meet personal sales and productivity goals.
• Represent Coach to consumers as brand ambassador.
• Engage in omni-channel sales and virtual selling.
• Maintain high energy on the sales floor.
• Collaborate with team to exceed performance standards.

Skills

Customer service

Salesmanship

Brand ambassador

English proficiency

Live stream shopping

Social media literacy

Tools

POS system

Mobile devices

Job description

Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last—for you to be yourself in. Coach is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible. A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.

The Senior Sales Associate contributes to achieving store goals in sales, productivity, and service by utilising Coach selling skills, and Coach Service training. You will be responsible for meeting personal sales and productivity goals, and delivering a service that meets or exceeds expectations. You will represent Coach to the consumer, act as an ambassador of the brand, and ensure customers’ needs are consistently exceeded.

Key Responsibilities

• Understand how individual productivity impacts the store
• Behave like a brand ambassador
• Model sales behaviors taught in company sales training programmes, including omni channel sales and virtual selling services
• Maintain high energy on the sales floor
• Consistently achieve sales goals
• Able to work with multiple customers simultaneously
• Consistently anticipate and meet customers’ needs
• Service all customers according to the Coach Experience standards
• Participate as a team member and encourage team to meet and exceed performance standards
• Contribute towards building a team culture in which everyone can show up as themselves and feel seen and heard
• Champion company initiatives and supports management decisions, owning and driving outstanding customer service
• Demonstrate professional ethics

Requirements

• Previous management experience in a luxury retail service environment preferable.
• A combination of education and experience will be considered
• Possess current knowledge of fashion trends and competition in the marketplace
• Experience with POS operation, basic computer proficiency (iPad/laptop, Mobile POS), walkie-talkie use, ability to read price/release sheets.
• Ability to communicate effectively with customers and team (both oral and written), maneuver sales floor and meet moderate stockroom lifting and store climbing requirements
• Ability to work a flexible schedule to meet the needs of the business, including weekends and public holidays
• Eager to learn techniques for live stream shopping, introduce products, demonstrating features/benefits and work with the social selling team to make short videos in front of the camera
• Social media knowledge and have a keen understanding of trends on social media platforms
• Customer Data Acquisition- Actively engage customers in signing up to Brand marketing & clienteling communications to drive repeat purchase and loyalty
• Ability to work in a fast-paced environment
• Strong English language proficiency. (for EU)

Schedule

Abilitytoworkaflexiblescheduleto meet business needs—including nights, weekends, peakbusy season, and high-traffic retail days(including, but not limited to, public holidays).

Note: This document serves only as a sample of job duties and responsibilities and does not include an exhaustive list of all performance requirements.

Our work experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area.

At Tapestry, we bring together the iconic brands of Coach and Kate Spade New York—uniting bold ideas, diverse voices, and boundless creativity to stretch what’s possible. Driven by dreamers and makers, we turn passion into progress. By embracing differences and pushing boundaries, we create with purpose, uplift one another, and shape a more inclusive, sustainable future—together.

Our brands spark personal and emotional connections. Our brands go beyond products—they inspire confidence, encourage self-expression, and build lasting emotional connections with consumers. Through constant innovation and deep customer insight, we anticipate where shoppers are headed and adapt to meet them with personalized, seamless experiences.

Our digitally powered, unified shopping journey allows our brands to become part of people’s lives—meeting them when, where, and how they choose to shop.