Southeast Asia Regional Marketing & Operations Lead

EW ELITE SEARCH PTE. LTD.; Singapore; On-site; SGD 180,000 - 280,000; Full time

Job summary

EW Elite Search Pte. Ltd. is seeking a Regional Marketing & Operations Director to lead the Singapore consumer market and scale a model for Southeast Asia.

You will drive go-to-market across channels, manage distributors, and shape brand positioning while coordinating with HQ on supply and quality requirements. The role requires strong commercial sense, stakeholder management, and readiness to travel across Southeast Asia, with a base in Singapore and an entrepreneurial mindset to build a

Qualifications

• Bachelor's degree or above.
• 5+ years of relevant experience in Regional Southeast Asian markets.
• Experience in seafood, food or FMCG is highly preferred; seafood industry experience would be particularly valuable.
• Strong knowledge of Singapore distributors, supermarkets, foodservice or consumer channels.
• Experience in distributor management, market development, consumer operations or brand building.
• Comfortable working in a start-up market environment, including personally driving execution before a larger local team is established.
• Strong commercial, negotiation and stakeholder-management capabilities.
• Willing to be based in Singapore and travel regularly within Southeast Asia.

Responsibilities

• Lead the development of the Singapore consumer market, with additional responsibility for future Southeast Asian expansion.
• Develop and manage distributors, including commercial policies, performance management, training and long-term partnerships.
• Build the B2C/C-end go-to-market strategy across supermarkets, fresh-food retailers, foodservice, e-commerce and other relevant channels.
• Develop local brand positioning and execute consumer marketing initiatives including promotions, product sampling, digital campaigns and social media activities.
• Identify and develop key accounts and strategic channel partnerships.
• Conduct market, competitor, consumer and regulatory research to identify growth opportunities.
• Monitor sales and operational performance and continuously optimize channel and marketing strategies.
• Coordinate with headquarters on product supply, logistics, quality management and market requirements.
• Build the local organization as the business grows and establish effective operating processes for the Singapore market.
• Travel regularly to other Southeast Asian markets as required.

Skills

Regional SEA experience

FMCG / Seafood knowledge

Distributor management

Brand building

Stakeholder management

Negotiation

Education

Bachelor's degree or above

Job description

EW Elite Search Pte. Ltd. is seeking a Regional Marketing & Operations Director to lead the Singapore consumer market and scale a model for Southeast Asia.

You will drive go-to-market across channels, manage distributors, and shape brand positioning while coordinating with HQ on supply and quality requirements. The role requires strong commercial sense, stakeholder management, and readiness to travel across Southeast Asia, with a base in Singapore and an entrepreneurial mindset to build a