Social Media Specialist

InternSG; Singapore; On-site; SGD 13,000 - 20,000; Part time

Job summary

InternSG is seeking a proactive Marketing/ Social Media intern to help plan and execute campaigns for luxury watches across Instagram, Facebook, Xiaohongshu, and TikTok. You will create engaging content, manage calendars, and ensure timely posting to reflect the brand's luxury aesthetic.

You will stay on top of trends, analyze performance, and provide insights to improve campaigns. This role offers hands-on experience in digital marketing, content creation, and events support while pursuing your

Qualifications

• Interest in luxury goods, fashion, or watches is a plus.
• Passion for social media, digital marketing, and content creation.
• Familiarity with major platforms, their algorithms, and best practices.
• Good sense of aesthetics, with basic design skills.
• Strong communication skills and attention to detail.
• Ability to work independently and collaboratively in a fast-paced environment.
• Currently pursuing a diploma in Marketing, Communications, Digital Media, or a related field.

Responsibilities

• Help plan and execute social media strategies across key platforms.
• Create engaging content (photos, videos, stories, reels) matching the brand.
• Manage social media calendars and timely posting.
• Stay updated on social media trends in luxury and watches.
• Analyze social media performance and provide reports with insights.
• Assist with marketing activities, promotions, and events as needed.

Skills

Social media marketing

Content creation

Design aesthetics

Communication skills

Attention to detail

Independent & collaborative work

Trend analysis

Education

Diploma in Marketing / Communications / Digital Media

Job description

Help plan and execute social media strategies for platforms like Instagram, Facebook, Xiaohongshu, and TikTok, focusing on luxury watches.

Create engaging content (photos, videos, stories, reels) that matches the brand and appeals to the audience.

Manage social media calendars and post content on time.

Stay updated on social media trends in the luxury and watch industries.

Analyze social media performance and provide reports with insights for improvement.

Assist with marketing activities, promotions, and events as needed.

Job Requirements

• Strong interest in luxury goods, fashion, or watches is a plus.
• Passion for social media, digital marketing, and content creation.
• Familiarity with major social media platforms, their algorithms, and best practices.
• Good sense of aesthetics, with basic design skills.
• Strong communication skills and attention to detail.
• Ability towork independently and collaboratively in a fast-paced environment.
• Currently pursuing a diploma in Marketing, Communications, Digital Media, or a related field.