Social Media Marketer (Senior/Manager)

MEDIAONE BUSINESS GROUP PTE LTD; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

MediaOne in Singapore is seeking a Senior Social Media Marketer to drive strategy, planning, and performance across Asia. You’ll lead a team of strategists, designers, content creators, copywriters, and data analysts to deliver bold social campaigns.

You’ll craft platform-native content for Facebook, Instagram, LinkedIn, YouTube, TikTok, and Xiaohongshu, manage paid media, and report insights that show real impact for global brands and SMEs.

Qualifications

• Proven experience handling multiple social media accounts in an agency or high-demand environment.
• Ability to manage and inspire a distributed creative and analytics team.
• Strong written English and creative storytelling skills.
• Strong analytical thinking with an eye for campaign data and platform performance.
• Experience working with both global brands and SMEs.
• Bonus: Interest or experience in Xiaohongshu, TikTok, or WeChat content marketing.

Responsibilities

• Lead social media strategy, campaign planning and performance.
• Manage a distributed team of strategists, designers, content creators, copywriters, and data analysts across Asia.
• Coordinate campaigns across Facebook, Instagram, LinkedIn, YouTube, TikTok, Xiaohongshu.
• Create platform-native content and manage paid media across channels.
• Track, analyse, and report campaign performance with insights and recommendations.
• Stay ahead of trends and bring fresh ideas to client and internal teams.

Skills

Social media management

Team leadership

Creative storytelling

Written English

Data analysis

Global/SME client experience

TikTok marketing

Xiaohongshu marketing

WeChat marketing

Tools

Meta Ads Manager

Job description

MediaOne is Singapore’s leading independent digital agency, recently honoured at the 2025 MARKies Awards and winner of 11 international and local accolades. We drive performance for some of the biggest names across public and private sectors, from iconic lifestyle brands to leading financial institutions. Now, we’re looking for an experienced Senior Social Media Marketer to help take our campaigns even further.

What You’ll Be Doing

You’ll lead the charge on social media strategy, campaign planning, and performance. You’ll lead a team of talented strategists, designers, content creators, copywriters, and data analysts across Asia, while working across a range of accounts—from MNCs to fast-growing SMEs—crafting content, running paid media, and delivering reporting that actually means something.

• Strategise and execute campaigns across Facebook, Instagram, LinkedIn, YouTube, TikTok, and Xiaohongshu
• Create compelling written and/or graphic content tailored to each platform and audience
• Lead your cross-functional team to ensure timely and high-quality delivery of social media content and paid ads
• Use Meta Ad Manager and other tools to schedule, manage, optimise, and target campaigns
• Track, analyse, and report campaign performance with insights and recommendations
• Stay plugged into trends and changes in social platforms, bringing fresh ideas to the table
• Collaborate with clients and internal teams to align strategies and deliver measurable impact

What You Bring

• Proven experience handling multiple social media accounts in an agency or high-demand environment
• Ability to manage and inspire a distributed creative and analytics team
• Strong written English and creative storytelling skills
• Strong analytical thinking with an eye for campaign data and platform performance
• Experience working with both global brands and SMEs
• Bonus: Interest or experience in Xiaohongshu, TikTok, or WeChat content marketing

Why MediaOne

• Be part of Singapore’s leading independent digital agency, recognised regionally and globally
• Work on high-profile campaigns for clients like Dior, Marina One, and leading financial institutions
• Learn how we turned Chinatown into the most visited place in Singapore through bold, creative marketing
• Enjoy a collaborative, ideas-first culture that values experimentation, growth, and results
• Gain exposure to multiple digital disciplines beyond social media – we don’t put people in silos