Social & Content Manager, Singapore

Privilee; Singapore; On-site; SGD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive pay

Annual bonuses

Comprehensive health insurance

Complimentary membership

Job summary

A lifestyle and wellness brand in Singapore is looking for a Social Media & Content Manager to lead local marketing efforts. You will be responsible for creating engaging social media content that reflects the brand's values and trends. The ideal candidate has 4-6 years of experience in social media, strong content creation skills, and a passion for lifestyle and wellness. This role offers competitive pay, annual bonuses, and a complimentary brand membership.

Qualifications

• 4-6 years’ experience in social media, content creation, or influencer marketing, ideally in lifestyle, wellness, or hospitality.
• Proven eye for storytelling, aesthetics, and short-form content that performs.
• Deep understanding of platform trends, analytics, and best practices.

Responsibilities

• Plan, post, and optimize content across social media channels.
• Create engaging, social-first content that reflects the Privilee brand.
• Identify influencers and manage their collaborations.

Skills

Social media management

Content creation

Influencer marketing

Photography and videography

Analytics and trend awareness

Education

Bachelor’s degree in Marketing, Communications, Media

Tools

CapCut

Adobe

Job description

Privilee is a leading global lifestyle and wellness membership that gives people all-in access to the region’s best gyms, boutique fitness studio, pools and resorts — designed for how life is actually lived. From sunrise spin classes to weekend daycays and mid-week swims, we’re here for every moment that makes life feel good. Rooted in movement, mindfulness, and meaningful time out, we’re building a brand that feels elevated yet personal — connecting people to experiences that recharge and inspire them.

The Role

Operating successfully in the Middle East for 10 years, we are now expanding into Asia and looking to launch our first country - Singapore. To help bring Privilee to life in Singapore, we’re looking for an in-market Social Media & Content Manager who’s fluent in culture, obsessed with trends, and ready to bring Privilee’s story to life creatively on social media. You’ll be our first on-ground marketing hire so we’re looking for someone who’s confident, proactive and ready to help shape how Privilee shows up in Singapore.

To apply for this role, please email your CV, and a cover letter with subject heading “Social & Content Manager, Singapore” including the answer to the following questions to [e-mail] .

• What excites you about working for Privilee?
• How did you hear about us?
• How do you believe you can make a difference in the role?
• If you were to design your perfect weekend, what would that look like?
• How would your friends describe you?

What you’ll do

• Own the social calendar. Plan, post, and optimise content across Instagram, TikTok, LinkedIn, and other relevant social media channels. Keep our feeds fresh, consistent, and on-brand, experiment with new formats, and use insights to guide what’s next.
• Create content that connects. Concept, shoot, and edit social-first content that blends creativity with style, capturing the Privilee’s world through a lifestyle lens. You’ll be out across the city bringing ideas to life to help inspire our members.
• Spot the next big thing. Stay on top of trends, new platform features, and cultural moments, translating them into ideas that fit our brand, not just the algorithm.
• Lead the Singapore Privilee Ambassador Club. Identify the right influencers / content creators for our brand and manage relationships from outreach and collaborations to content capture and events. Track performance to ensure our creator network stays authentic, inspiring, and impactful.
• Collaborate across teams. Work in synergy with copywriters, designers, and marketing leads to ensure every piece of content feels consistent, elevated, and unmistakably Privilee.
• Tell press about Privilee. From building relationships with editors to shaping stories that make headlines, you’ll spot opportunities, drive brand moments, and make sure Privilee shows up.
• Track, test, and evolve. Use data and insights to refine what content is working and push the boundaries of what’s next.

Who you are

• Social native storyteller. Lives and breathes social. You see ideas everywhere and love turning them into content.
• Know what is hot. You get what’s trending in Singapore, but you also know how to make it feel “Privilee.”
• Hands‑on. You’re confident behind the camera, coordinating shoots to get the job done but still representing the Privilee brand. If you’re comfortable in front of the camera too, even better!
• Organised & proactive. Thrive in a fast‑paced environment and know how to turn ideas into execution.
• Collaborative. Love working with a team and know how to bring creative minds together.
• Curious & bold. Not afraid to try something new, experiment, and push creative boundaries.
• Self‑starter - you’ll be our first marketing hire on‑the‑ground in Singapore so we’re looking for someone confident, proactive and with plenty of energy.

What you bring

• 4‑6 years’ experience in social media, content creation, or influencer marketing — ideally in lifestyle, wellness, or hospitality.
• Bachelor’s degree in Marketing, Communications, Media, or a related field if preferred.
• A proven eye for storytelling, aesthetics, and short‑form content that performs.
• Strong shooting and editing skills (CapCut, Adobe, or similar).
• Experience running creator programs and managing influencer collaborations.
• Deep understanding of platform trends, analytics, and best practices.
• Based in Singapore and ready to get out there, at gyms, resorts, or events to create content that captures real life.

Life at Privilee

We’re building the future of lifestyle and wellness. With the people who make it better. At Privilee, ideas flow freely and every voice counts. We care deeply about what we do and take pride in what we create together. Our culture is built on empathy and ownership, we move fast, think critically, and lead with kindness. You’ll find a team that’s collaborative, passionate, and genuinely connected by purpose, whether we’re brainstorming the next big campaign, sharing breakfast in the office, or celebrating milestones poolside.

You’ll enjoy competitive pay, annual bonuses and comprehensive health insurance. We celebrate as a team with regular events and offsites - and of course, you’ll get a complimentary Privilee membership to live the lifestyle you’ll be creating content for.