Senior Specialist / Assistant Manager, Marketing and Corporate Communications

Durapower Technology (Singapore) Pte Ltd; Singapore; On-site; SGD 90,000 - 150,000; Full time

Benefits offered by this job

Global impact

Career growth

Leadership access

Cross-functional impact

Startup agility

Job summary

Durapower is seeking a strategic and high-energy Senior Specialist / Assistant Manager, Marketing and Corporate Communications to shape our brand voice in the rapidly evolving decarbonisation landscape. The role will translate our technical edge into compelling market positioning that drives commercial growth and global recognition.

You will lead messaging across NMC, LMFP and other battery solutions, collaborate with engineering, product, sales and ESG teams, and develop sales enablement

Qualifications

• 5+ years of B2B marketing and communications experience in battery, EV, oil & gas or automotive sectors.

Responsibilities

• Develop and co-own go-to-market strategy, target segments, and buyer personas.
• Build and steward a cohesive brand strategy for Durapower's NMC/LMFP battery space.
• Translate technical attributes into value-driven narratives for diverse stakeholders.
• Equip global sales with pitch decks, data sheets, battle cards and ROI tools.
• Lead multi-channel campaigns across industry media, email, LinkedIn, and forums.
• Manage press relations and ESG milestones communications.

Skills

Market strategy

Brand positioning

Storytelling

Cross-functional collaboration

Job description

The Opportunity

We are seeking a strategic and high-energy Senior Specialist / Assistant Manager, Marketing and Corporate Communications to shape and amplify our brand voice in the rapidly evolving decarbonisation landscape. The role will work closely with all functions across the organization to systematically capture, validate, and synthesize the inputs required for effective decision-making and successful execution. You will play a pivotal role in defining how Durapower is perceived globally - translating our technical edge into market positioning that drives commercial growth.

You will be responsible for articulating the technical superiority, safety standards, and lifecycle value of our NMC, LMFP, and other battery solutions to OEMs, operators, and industrial partners. The role bridges the gap between complex electrochemical engineering and compelling market narratives, ensuring Durapower remains a thought leader in the global transition to decarbonisation.

What you will do

• Marketing Strategy: Support the development and co-own execution of Durapower's go-to-market strategy - identifying target segments, defining buyer personas across OEMs, fleet operators, and industrial partners, and mapping the competitive landscape. Translate market trends, customer insights, and competitive intelligence into actionable strategies that sharpen our positioning and support revenue growth. Partner with commercial and product teams to align marketing priorities with business objectives and pipeline development.
• Brand Identity & Positioning: Assist to develop and steward a cohesive brand strategy that positions Durapower as the technology leader in the NMC and LMFP battery space. Define key messaging pillars and ensure consistency across all marketing touchpoints.
• Technical Story Telling: Translate complex technical attributes - energy density, safety, cycle life, charge rate, and cost competitiveness - into value-driven narratives tailored to specific industries and stakeholders. Support in developing whitepapers, case studies, application briefs, and sales collateral that clearly communicate why Durapower's solutions are the preferred choice.
• Sales Enablement: Equip the global sales team with pitch decks, technical data sheets, competitive battle cards, and ROI tools that clearly articulate Durapower's value proposition at every stage of the buyer journey. Ensure sales and marketing are tightly aligned on messaging, target accounts, and campaign timing.
• Multi-Channel campaign management: Develop and execute integrated marketing campaign across, industry journals, emails, LinkedIn, forums, battery websites and magazines, tailored to respective regions.
• Public relations and media: Manage relationships with energy and technology trade publications, draft press releases regarding partnerships, technology and production milestones, and ESG achievements.

What we’re looking for

• At least 5 years of experience in B2B marketing and communications, ideally within battery, EV, oil & gas and automotive industries
• Prior experience in brand marketing or brand positioning within a B2B company, with exposure to developing and maintaining a brand strategy
• Experience supporting/co-owning and managing a marketing strategy end-to-end - from segmentation and positioning through to campaign execution and performance reporting
• Proven track record of developing and executing go-to-market strategies that have demonstrably contributed to pipeline or revenue growth
• Technical Literacy - Ability to grasp complex electrochemical and engineering concepts and communicate them effectively to diverse stakeholders
• Strategic B2B Positioning - Understanding how batteries integrate into complex supply chains, with differentiated value propositions across industries and geographies
• Experience producing whitepapers, case studies, press releases, and executive thought leadership content
• Strong storytelling instincts - able to take a dense engineering brief and turn it into a narrative that resonates with a C-suite buyer
• Self-starter who thrives in a fast-paced, scaling organisation with limited structure

What’s in It for You

• Work at the forefront of global decarbonisation - shape how advanced battery technologies power the transition to cleaner mobility and industrial energy systems across commercial vehicles, marine, construction, and infrastructure sectors.
• Accelerated exposure and career growth - gain deep exposure to battery technology, industrial markets, and global stakeholders. High performers will take on increasing ownership, visibility, and strategic scope as the business scales.
• Direct access to leadership and cross-functional impact - work closely with engineering, sales, operations, ESG, People, and senior leadership to influence real business decisions—not just marketing outputs.
• Global platform, real-world impact - build campaigns and narratives that reach customers and partners across Asia, Europe, and beyond, with your work represented at major industry events and trade publications.
• Startup agility with global scale - enjoy the speed, autonomy, and ownership of a growth-oriented company, backed by established manufacturing capabilities and a global customer base.

About Durapower

Durapower is a Singapore-based global de-carbonisation leader. We offer integrated solution for our customers in commercial vehicles, marine, construction and agriculture equipment, food sector, ports and airports decarbonisation. We manufacture, integrate and service advanced NMC, LMFP, and ultra-fast charging batteries from facilities in China, Thailand, Singapore, and the Netherlands. Our commercial vehicle and marine solutions have been operational since 2009. This mid-sized company, which operates with a startup culture, accelerates de-carbonisation across key sectors—including marine, construction, mining, and food with a team of 400+ people serving customers in over 20 countries.