Senior Social & Influencer Marketing Lead

StarHub Ltd; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

StarHub Ltd in Singapore is seeking a creative, driven Senior Executive to shape our brand’s voice on social media and engage consumers across Singapore. You will bring 3+ years of experience managing social media accounts and influencer marketing programmes, delivering content that drives engagement and growth.

Based in Singapore, this role thrives in a fast-paced, agile environment and requires a hands-on approach to content creation, trend monitoring and campaign management across platforms

Qualifications

• 3+ years managing social media accounts for consumer brands.
• Experience in influencer marketing campaigns and campaigns management.
• Strong writing and storytelling skills for social content.
• Proficient with social media analytics tools and reporting.
• Based in Singapore or willing to relocate to Singapore.

Responsibilities

• Translate the social media strategy into actionable plans and drive execution.
• Identify and engage creators; manage briefs, deliverables, and ROI tracking.
• Create engaging content across platforms; film and edit as needed.
• Stay up to date with social media trends and best practices.
• Grow online communities and respond to comments promptly and professionally.
• Track, analyse, and report on performance to optimise content and engagement.
• Collaborate with marketing, product, and sales for consistent brand voice.
• Plan and execute end-to-end campaigns, including paid promotions.
• Adapt tactics quickly to real-time data and evolving needs.

Skills

Social media mgmt

Influencer marketing

Content creation

Analytics

Written communication

Agile working

Video editing

Brand voice

Platform knowledge

Tools

CapCut

Adobe Premiere

Meta Ads Manager

TikTok Ads Manager

Job description

StarHub Ltd in Singapore is seeking a creative, driven Senior Executive to shape our brand’s voice on social media and engage consumers across Singapore. You will bring 3+ years of experience managing social media accounts and influencer marketing programmes, delivering content that drives engagement and growth.

Based in Singapore, this role thrives in a fast-paced, agile environment and requires a hands-on approach to content creation, trend monitoring and campaign management across platforms