Senior Product Manager: Social Monetization & Subscriptions

michat pte. limited; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

MiChat is seeking an experienced Senior Product Manager to lead social monetization initiatives, focusing on subscriptions, memberships and paid features. You will own the roadmap, define monetization strategies, and coordinate with China-based R&D to balance user experience with revenue growth.

You will work closely with engineering, design and data teams to deliver high-quality features, run experiments, and optimize pricing models across markets, including Southeast Asia.

Qualifications

• Bachelor's degree in Business, Computer Science, Economics, Statistics or a related discipline.
• Minimum 6 years of product management experience in consumer-facing internet or mobile applications.
• At least 3 years of hands-on experience in monetization products, including subscriptions, memberships, in-app purchases or virtual goods.
• Proven track record of driving revenue growth, improving conversion rates or increasing ARPU.
• Proficiency in Mandarin is required for product discussions, requirements reviews and coordination with China-based R&D teams.

Responsibilities

• Own the product roadmap for social monetization, defining product direction and business goals aligned with key performance indicators.
• Conduct market and competitor research to identify monetization opportunities and emerging trends in social networking and dating applications.
• Develop and optimize monetization models, including subscription tiers, membership privileges, pricing strategies and in-app purchases.
• Translate business requirements into product specifications, user flows and prototypes.
• Collaborate with Engineering, Design and QA teams to drive product development and ensure timely, high-quality delivery.
• Coordinate product releases, milestones and cross-functional dependencies.
• Define and monitor key performance metrics, including paying rate, average revenue per user (ARPU), renewal rate and revenue.
• Design and conduct A/B experiments to evaluate product features, pricing strategies and conversion performance.
• Analyse product performance and user behaviour to identify opportunities for continuous improvement.
• Work closely with business, product, engineering and data teams to align product priorities and execution.
• Facilitate communication and coordination between Singapore-based stakeholders and China-based R&D teams.
• Share product knowledge and best practices to support continuous improvement.

Skills

Product management

Analytical skills

Mandarin proficiency

A/B testing

Figma

Axure

SQL

Product analytics tools

Education

Bachelor's degree in Business, Computer Science, Economics, Statistics or a related discipline

Tools

SQL

Product analytics tools

Job description

MiChat is seeking an experienced Senior Product Manager to lead social monetization initiatives, focusing on subscriptions, memberships and paid features. You will own the roadmap, define monetization strategies, and coordinate with China-based R&D to balance user experience with revenue growth.

You will work closely with engineering, design and data teams to deliver high-quality features, run experiments, and optimize pricing models across markets, including Southeast Asia.