Senior Product Designer - End-to-End UX for Wealth Platform

Syfe; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Syfe, APAC's leading digital wealth platform, seeks a Senior Product Designer based in Singapore to own end-to-end product surfaces—from framing challenges to delivering high-quality experiences. You will collaborate with product, engineering, and research to define outcomes and drive impactful user stories.

You will apply world-class design sense, leverage AI to work smarter, and build reusable components that scale with the product, while keeping a strong bias toward outcomes over output in a

Qualifications

• 6+ years of experience designing and shipping web and Android / iOS apps in eCommerce, SaaS or other online businesses.
• A strong portfolio demonstrating end-to-end product design work with examples of excellent UX, visual and interaction skills and craft.
• Strong visual and interaction design skills, with good judgement in typography, layout, hierarchy, consistency, and interaction details.
• High proficiency in Figma - on design and prototyping. Familiarity with AI tools like Claude, Codex, Cursor or Antigravity
• Experience working closely with Product Managers, Engineers, researchers, and other cross-functional partners
• Strong communication and storytelling skills, including the ability to explain design decisions and influence stakeholders.

Responsibilities

• Independently own an end-to-end product surface, feature area, setting the vision and principles for it. Craft powerful and intuitive user experiences.
• Clearly articulate design decisions, leveraging user insights and data to align cross-functional partners, and carry the product process forward. Argue for the user and commit to what the team aligns on.
• Plan and run the research you need, incorporate qualitative and quantitative insights and leverage experimentation frameworks to validate concepts. Drive follow-ups reading what worked in shipped features and what moved the metrics.
• Create durable, reusable components and design patterns that evolve the design system, helping other designers accelerate their design process and keep experiences consistent & coherent for the user.
• Work alongside development partners to ensure design quality in implementation and process improvements.

Skills

End-to-end product design

UX/UI craft

Visual & interaction design

Storytelling & communication

Cross-functional collaboration

Tools

Figma

AI design tools

Job description

Syfe, APAC's leading digital wealth platform, seeks a Senior Product Designer based in Singapore to own end-to-end product surfaces—from framing challenges to delivering high-quality experiences. You will collaborate with product, engineering, and research to define outcomes and drive impactful user stories.

You will apply world-class design sense, leverage AI to work smarter, and build reusable components that scale with the product, while keeping a strong bias toward outcomes over output in a