Senior Marketing Specialist: Campaigns & Digital Growth

Allied Search Pte Ltd; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

Allied Search Pte Ltd is seeking a Senior Marketing Specialist to drive campaigns across multiple brands and enhance brand visibility in Singapore. You will manage budgets, analyze performance data, and coordinate events, exhibitions, and promotional activities.

The role requires 2–3 years of digital marketing experience, with preference for website management and digital asset creation. Diploma or Bachelor’s in Marketing/Business is expected.

Qualifications

• 2–3 years of relevant experience in digital marketing, lead generation, etc.
• Experience in managing website and creating digital assets is preferred.
• Proven ability to plan and optimize campaigns across multiple brands.

Responsibilities

• Plan and execute marketing campaigns and promotional activities across the Group’s brands.
• Manage marketing budgets and evaluate campaign effectiveness through data analysis and reporting.
• Coordinate and oversee events, conferences, exhibitions and promotional activities.
• Develop and produce marketing materials, collaterals and creative content.
• Develop, review and proofread marketing communications and brand messaging.
• Conduct market research and analyze industry trends to identify opportunities.
• Monitor competitors’ marketing strategies and campaigns.
• Maintain corporate websites and manage social media to boost brand visibility.
• Build partnerships with vendors, agencies, and external stakeholders.
• Coordinate branding projects, facilitate presentations and workshops, and support ad-hoc initiatives.

Skills

Digital marketing

Lead generation

Website management

Education

Diploma or Bachelor’s degree in Marketing/Business

Job description

Allied Search Pte Ltd is seeking a Senior Marketing Specialist to drive campaigns across multiple brands and enhance brand visibility in Singapore. You will manage budgets, analyze performance data, and coordinate events, exhibitions, and promotional activities.

The role requires 2–3 years of digital marketing experience, with preference for website management and digital asset creation. Diploma or Bachelor’s in Marketing/Business is expected.