Senior Marketing Executive/ Lead (Corporate)

Talent Trader Group; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Talent Trader Group in Singapore is seeking a focused Marketing professional to drive regional B2B initiatives, crafting strategies that support new product launches and strengthen brand presence.

You will collaborate with product, sales, and digital teams to create engaging content, manage regional events, and ensure brand consistency across channels, while tracking KPI performance and budget adherence.

Qualifications

• Diploma in Marketing or related field.
• Minimum 3 years of experience in marketing, branding and communications.
• Excellent communication and presentation skills.

Responsibilities

• Partner with regional business units to develop and implement marketing strategies.
• Collaborate with cross-functional teams to design and execute integrated marketing initiatives.
• Develop engaging B2B marketing content for digital and print channels.
• Organize regional B2B events and activities to increase brand exposure.
• Ensure brand identity and guidelines are consistently applied across materials.
• Monitor KPIs and report on campaign performance to drive improvements.
• Stay updated on industry trends and best practices to enhance regional marketing.
• Coordinate with external vendors to meet budgets and deadlines.

Skills

Marketing Strategy

Content Marketing

B2B Marketing

Campaign Management

Education

Diploma in Marketing

Tools

CRM Software

Marketing Automation

Job description

Job Description

• Partner with regional business units to develop and implement marketing strategies, including creating marketing content to support new product launches.


• Collaborate with cross-functional teams to design and execute integrated marketing initiatives, while coordinating regional B2B campaigns to strengthen brand awareness, generate qualified leads, and drive sales growth.


• Develop engaging and audience-focused B2B marketing content for both digital and print communication channels.


• Organize and manage regional B2B events and marketing activities to increase brand exposure and market presence.


• Maintain consistent brand identity by ensuring all B2B marketing materials comply with established brand standards and corporate guidelines.


• Monitor, analyze, and report on B2B marketing performance using key performance indicators (KPIs) to evaluate campaign success and identify opportunities for improvement.


• Keep abreast of industry developments, market trends, and B2B marketing best practices to enhance the effectiveness of regional marketing communications.


• Coordinate with external vendors to ensure projects are delivered on schedule, remain within the approved budget, and meet the organization's branding and communication requirements.

Requirements

• Diploma in Marketing or any related fields.


• Minimum 3 years of experience in marketing brand and communication.


• Excellent communication and presentation skills