Senior Marketing Executive Digital Campaigns & Partnerships

BYD (SINGAPORE) PTE. LTD.; Singapore; On-site; SGD 70,000 - 100,000; Full time

Job summary

BYD Singapore is seeking a results-driven Senior Marketing Executive to develop and execute comprehensive marketing strategies that elevate the BYD Lifestyle brand, drive customer engagement, and support sales goals.

You will manage partner relationships, coordinate campaigns and events, and optimize digital activities using SEO/SEM, social media, analytics, and market research to deliver measurable impact.

Qualifications

• Bachelor's degree in marketing or related field required.
• Minimum 3 years of experience in marketing, preferably automotive/tech.
• Proven track record developing and executing marketing campaigns.
• Strong understanding of digital marketing, SEO/SEM, and analytics.

Responsibilities

• Develop and execute comprehensive marketing strategies to elevate the BYD Lifestyle brand.
• Manage day-to-day partner relationships, campaigns, promotions and marketing activities.
• Coordinate events, activations and content updates across digital channels.
• Monitor deliverables, track performance, and prepare regular performance reports.

Skills

Digital marketing

SEO/SEM

Analytics

Campaign management

Communication skills

Team collaboration

Education

Bachelor's degree in marketing or related field

Tools

Social media platforms

SEO tools

Analytics tools

Job description

BYD Singapore is seeking a results-driven Senior Marketing Executive to develop and execute comprehensive marketing strategies that elevate the BYD Lifestyle brand, drive customer engagement, and support sales goals.

You will manage partner relationships, coordinate campaigns and events, and optimize digital activities using SEO/SEM, social media, analytics, and market research to deliver measurable impact.