Senior Marketing & Communications Lead, AI-Driven Growth

NUSX; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

NUSX, at Kent Ridge Campus in Singapore, seeks a savvy marketer to elevate its programs globally and co-create new propositions for the startup community. You will lead paid media, content, events, and AI-driven marketing infrastructure to boost reach and ROI.

The role requires deep marketing expertise, global campaign experience, and strong communication, with a focus on Singapore and the broader region.

Qualifications

• Degree with at least 8 years of marketing experience.
• Proven track record in regional marketing initiatives and end-to-end paid media campaigns.
• Experience in event management from concept to delivery.
• Familiar with AI marketing architectures, automations, and martech tools.
• Strong business acumen with understanding of Singapore and regional startup landscape.

Responsibilities

• Oversee and execute paid media campaigns across regional and global channels.
• Interpret and apply the central brand guide for consistent messaging and measure ROI.
• Create and adapt content for LinkedIn, newsletters, and community engagement.
• Assist with events and experiential marketing to engage founders, investors, and partners.
• Design and manage AI-driven marketing infrastructure for automation and insights.
• Manage the marketing budget to meet objectives.

Skills

Paid media

Brand development

Content creation

Event management

AI marketing

Budget management

Analytics

Job description

NUSX, at Kent Ridge Campus in Singapore, seeks a savvy marketer to elevate its programs globally and co-create new propositions for the startup community. You will lead paid media, content, events, and AI-driven marketing infrastructure to boost reach and ROI.

The role requires deep marketing expertise, global campaign experience, and strong communication, with a focus on Singapore and the broader region.