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Singtel in Singapore is seeking a Senior Manager, Advertising Sales to oversee the growth and profitability of Singtel Consumer’s advertising business across IPTV, OTT Video, SMS, RCS, email and bill inserts. You will drive revenue, manage internal and external partnerships and shape the roadmap for new advertising capabilities across Singtel’s ecosystem.
The role requires strong stakeholder management and the ability to lead cross-functional teams in a dynamic media environment.
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We're building an AI-first telco for the future—connecting people, businesses and communities through trusted networks, intelligent digital services and next-generation technology.
From transforming everyday experiences in mobile, broadband, entertainment and lifestyle services to enabling enterprises with AI, 5G+, cloud, cybersecurity, data centres and digital platforms, we create the technology that powers how millions live, work and connect.
At Singtel, your work creates real impact. You’ll help shape how brands connect with audiences across Singtel’s media ecosystem, using the strength of our customer reach, digital platforms and first‑party data to create compelling advertising opportunities.
As the Senior Manager, Advertising Sales, you will oversee the growth, maintenance and profitability of Singtel Consumer’s advertising sales business across a wide range of media platforms, including IPTV, OTT Video, SMS, RCS, email and bill inserts.
You will drive advertising revenue, manage internal and external sales partnerships, and shape the roadmap for new advertising capabilities across the Singtel ecosystem. The role will also focus on expanding advertising inventory and strengthening audience targeting through Singtel’s media assets and first‑party customer data.
Achieving overall advertising sales revenue targets across all media formats and platforms.
Maintaining frequent engagement with internal and external sales partners to ensure strong visibility of the sales pipeline and progress towards annual revenue targets.
Building and executing the roadmap for advertising capabilities across Singtel assets to expand available inventory and sharpen audience targeting.
Positioning the value of Singtel media effectively against major industry players, including Google and Meta, particularly through the use of Singtel’s first‑party customer data.
Driving stakeholder alignment across internal and external sales teams to support revenue growth.
Identifying new opportunities to broaden advertising reach across the Singtel ecosystem.
Managing advertising propositions across both Residential Consumer and Business segments.
Supporting commercial decision‑making on advertising pricing and discounts within approved margin guidelines.
Working across multiple stakeholders to develop new advertising platforms and capabilities.
Ensuring sustainable growth and profitability of the advertising sales business.