Senior Data and Marketing Analyst

HRLinked Asia Search & Consultancy Pte Ltd; Singapore; On-site; SGD 61,000 - 84,000; Full time

Job summary

HRLinked Asia Search & Consultancy Pte Ltd in Singapore is seeking a Senior Executive to fuse data analysis with strategic marketing leadership. You will build foundational datasets and dashboards to steer sales direction and market development using Microsoft tools, SAP, and BI platforms.

You will lead integrated B2B marketing activities, drive lead generation, and empower the sales team with data-driven actions.

Qualifications

• Minimum 4-7 years of relevant experience for Senior Executive level.
• Proficiency in Excel and Power BI or Tableau; experience building reports and dashboards.
• Knowledge of Power Automate is a plus.
• Experience in data-driven marketing, campaign execution, and lead generation.
• Proven leadership potential with ability to set direction and drive sales priorities.

Responsibilities

• Build and maintain the datasets and reports that define sales direction.
• Turn data-driven insights into targeted marketing and sales actions and guide and execute those initiatives.
• Lead integrated B2B marketing activities — promotional planning, lead generation, and sales enablement — and guide the marketing team toward measurable growth.

Skills

Data analysis

Marketing leadership

Sales enablement

Lead generation

Dashboard reporting

Leadership potential

Tools

Excel

Power BI

Tableau

Power Automate

Job description

Role

Combine data analysis and marketing leadership to build the foundational datasets and insights that drive sales analysis and market development using Microsoft, SAP

About the Company

A Market Leader MNC company in automation/ control/ IOT product and solution. Culture: Empowerment within the scope of data performance, flat hierarchy, respect for frontliners' opinions, teamwork in problem-solving. Environment: A hardworking and talented team, a company where diligent and steady performers thrive, rational and grounded in reason.

Pay range and compensation package

Basic Salary: $5500. Permanent role. Min 4 years of experience. AWS and Var Bonus. Good Career Development.

Responsibilities

• Build and maintain the datasets and reports that define sales direction.
• Turn those data-driven insights into targeted marketing and sales actions and guide and execute those initiatives.
• Lead integrated B2B marketing activities — promotional planning, lead generation, and sales enablement — and guide the marketing team toward measurable growth.

Qualifications

Required Skills

• Proficiency in Excel and Power BI or Tableau; experience building reports and dashboards.
• Knowledge of Power Automate is a plus.
• Minimum 4-7 years of relevant experience for Senior Executive level.
• Proven, data-driven marketing, campaign executive, and lead-generation experience.
• Demonstrated leadership potential: able to set direction, guide sales priorities and actions, and drive execution.

Preferred Skills

• Proactive in proposing ideas for sales performance improvement.
• Curious to investigate the reasons behind any outcomes.
• Purpose-driven mindset, always questioning the 'why' behind actions.
• High hospitality standards, akin to a first-class hotel, understanding and anticipating others' needs.
• Ready to take immediate action.
• Meticulous and likes to double-check completed assignments, committed to thoroughness in achieving decided objectives.