Senior Catering Sales Manager

PAN PACIFIC HOTELS GROUP LIMITED; Singapore; On-site; SGD 90,000 - 160,000; Full time

Job summary

PAN PACIFIC HOTELS GROUP LIMITED is seeking a Senior Catering Sales Manager to drive proactive sales and client servicing in corporate, social catering and weddings. You will focus on acquiring events, managing accounts and delivering exceptional guest experiences across banquet facilities.

You will source leads, prepare proposals, handle inquiries and coordinate with departments to ensure seamless event execution and post-event follow-up.

Responsibilities

• Secure new business and maintain repeat customers to sell banquet facilities and services for corporate, social catering and weddings.
• Proactively source leads to achieve and exceed sales targets.
• Prepare proposals for venue rental, meeting and event packages including menu and timing.
• Attend to walk-in guests, phone inquiries, sales calls and site viewings for potential customers.
• Engage in event execution to ensure a unique, personalized guest experience.
• Manage accounts, update booking status and implement plans to maximise opportunities.
• Follow up on all bookings, tentative or confirmed in a timely manner.
• Circulate event documents to relevant departments within set time frames.
• Comply with banquet operation procedures for issuing event orders and follow-ups.
• Meet and greet customers before events and introduce Banquet in charge and AV technician for handover.
• Conduct post-event follow-up with clients.
• Prepare 2-weekly banquet function forecasts and update sales progress for the next 3 months.
• Establish good relationships with Banquet Operations, Room Sales and related departments.
• Participate in market surveys on competitors.
• Maintain contacts with suppliers and service providers linked to catering activities.
• Cover Sales Executive & Assistant Catering Sales Manager in their absence.
• Other ad hoc duties

Job description

Position summary statement:

Reporting to the Director of Catering Sales, the Senior Catering Sales Manager will be responsible for for proactive sales and client servicing, high motivated and aggressive in event acquisition and management focused on achieving strategies objective, goals, revenue generation in the discipline of corporate, social catering and weddings.

Primary Responsibilities:

• Responsible to secure new business and maintain repeat customers, potential customers to sell all banquet facilities and services for corporate, social catering and weddings.
• Proactively & aggressively source leads to achieve & exceed Individual & Department Sales targets
• Prepares proposals for venue rental, meeting and event packages including menu and send out within the set time frame.
• Attend to walk-in guests, telephone enquiries, sales calls and event needs and site viewing for potential customers.
• He/she is to be engaged in event execution, ensure a unique, innovative and personalized guest experience.
• Engaged in sales activities, manage accounts, update booking status and implement plans to maximise business opportunities.
• To follow-up on all bookings, tentative or confirmed on timely basis accordingly for bookings being held.
• To ensure event documents are circulated within the set time frame to relevant departments
• To comply with banquet operation procedures pertaining to issuing of event orders and follow up on the orders.
• To meet and greet customers before start of event and introduce Banquet in charge and AV technician to organiser to ensure proper hand over and to ensure event information are properly communicated
• To conduct post-event, follow up with clients
• To prepare 2-weekly banquet function forecasts and update confirmed sales-to-date for subsequent 3 months during Banquet and Food & Beverage meetings.
• Establish a good working relationship with the Banquet Operations, Room Sales as well as the other related Departments.
• To participate in market survey on competitors.
• Maintains contacts with suppliers and other establishments providing services linked to catering activities.
• Covers Sales Executive & Assistant Catering Sales Manager's role in their absence
• Other ad hoc duties