Search Planner

M+C Saatchi Performance; Singapore; On-site; SGD 60,000 - 80,000; Full time

Benefits offered by this job

Insight into digital marketing

Experience on regional projects

Working with global brands

Job summary

A global digital media agency is looking for a Paid Search Marketing expert in Singapore. The role involves growing paid search activities across APAC clients, conducting SEM audits, and optimizing campaigns towards specified KPIs. Applicants should have over 3 years of agency experience and proficiency in Google SEM tools. This position offers a vibrant agency environment and the opportunity to work on major digital campaigns.

Qualifications

• 3+ years experience in Paid Search Marketing within an agency.
• Proficient in Google SEM, Google SA360, Google Ads Editor.
• Strong analytical skills and attention to detail.

Responsibilities

• Grow paid search activity for all APAC clients.
• Conduct SEM audits and develop proposals.
• Monitor and optimize campaigns towards KPIs.

Skills

Paid Search Marketing

Google SEM

Google SA360

Google Ads Editor

Data visualization

Communication Skills

Numerical Analysis

Tools

MS Office

Datorama

Adwords script

Apple Search Ads

Google Shopping

Job description

About M&C Saatchi Performance

M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies.

Responsibilities

• Grow paid search activity for all APAC clients
• Conduct SEM audits on new clients and develop paid search proposals and plans
• Implementation of SEM strategy across APAC clients
• Ensure SEM best practices are in place
• Campaign monitoring and optimization is done on a regular cadence and ensure that campaigns are working towards defined KPIs set by client
• Deliver weekly reports and post campaign reports that include insightful learnings and actionable next steps
• Engage with clients on a regular cadence on search performance, areas of improvements and recommendations
• Test various automation tools and scripts to improve SEM performance or team efficiencies
• Support associate director with new business development efforts for clients looking for search strategy and expertise
• Provide direction to junior staff, managing their workload and providing support where needed
• Managing and developing direct reports

Requirements

• 3+ years experience in Paid Search Marketing within an agency
• Proficient Knowledge of:
  • Google SEM
  • Google SA360
  • Google Ads Editor
  • Apple Search Ads (bonus)
  • Google Shopping (bonus)
  • Adwords script (bonus)
• Knowledge of reporting tools; Hands on experience with MS Office a must, Experience with data visualization platforms such as Datorama a plus
• Highly numerate and an ability to analyze results and derive insights from data
• Good communication (both written and verbal) and people skills
• A desire to work in fast‑paced, quickly changing, technology‑focused industry
• Proven track record delivering on clients’ KPIs
• Self‑starter, committed to achieving results
• Ability to problem solve and proactively seek solutions that improve team efficiency
• Exceptional attention to detail with the ability to multi‑task and meet deadlines in a fast‑paced environment

What you can expect from working at M&C Saatchi Performance

• A vast insight into the world of digital marketing and in-depth knowledge across search and social advertising.
• Experience working on regional projects across client verticals.
• Experience working on digital advertising campaigns for large, global brands
• Experience in working with a vibrant team in an agency environment
• Insight into the M&C Saatchi Group

M&C Saatchi Performance as part of M&C Saatchi Group, has pledged its commitment to create a company that values difference, with an inclusive culture. As part of this M&C Saatchi Group continues to be an Equal Opportunity Employer which does not and shall not discriminate, celebrates diversity and bases all hiring and promotion decisions solely on merit, without regard for any personal characteristics. If you require any reasonable adjustments throughout the recruitment and selection process, please make us aware as part of your application.

All employee information is kept confidential according to General Data Protection Regulation (GDPR).