Sales Manager (Leisure)

CAPELLA HOTEL, SINGAPORE; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Capella Hotel, Singapore is seeking a results-driven Sales Manager (Leisure) to expand the high-value leisure client base and forge strong partnerships with global markets, luxury agencies and travel partners. You will drive revenue growth through strategic sales initiatives and proactive business development, delivering unforgettable experiences for discerning guests.

You will manage a luxury leisure portfolio, develop action plans, analyze market trends and represent the hotel at international

Qualifications

• Bachelor in Business/Sales & Marketing or equivalent.
• Minimum 5 years of experience in luxury hotels.
• Proficiency in CRM systems (Opera Cloud, or other hotel CRM tools).
• Strong Microsoft Office skills (Excel, PowerPoint, Word) for reporting, presentations and analysis.
• Familiarity with market intelligence and competitor benchmarking tools.
• Experience with digital sales platforms and online booking engines.
• Data analysis and reporting for revenue tracking, KPI and forecasting.

Responsibilities

• Manage and grow a designated luxury leisure portfolio, driving revenue and expanding the client base.
• Develop and execute action plans aligned with hotel strategies, analysing market trends to maximize business volume and room rates.
• Build and maintain strong relationships with travel trade partners, luxury agencies, tour operators and clients, following up on all leads promptly.
• Understand luxury guest expectations, service standards and hotel offerings (Spa, F&B, Leisure packages), delivering exceptional after-sales service.
• Negotiate contracts and maintain multiple levels of client contacts to strengthen long‑term business relationships.
• Represent the hotel at international tradeshows and industry events, and track performance through regular sales reports and account management practices

Skills

Strategic sales planning

Client relationship management

Luxury hotel sales experience

Data analysis & forecasting

Market intelligence

Education

Bachelor in Business/Sales & Marketing or equivalent

Tools

Opera Cloud CRM

Microsoft Office

Online booking engines

Job description

Position Overview

The Sales Manager (Leisure) is responsible for expanding the high-value leisure client base and building strong relationships with global markets, luxury agencies and travel partners. This role drives revenue growth through strategic sales initiatives, exceptional client service and proactive business development, while collaborating with internal teams to maximize opportunities and deliver unforgettable experiences for discerning guests.

The Role

Sales activities

• Manage and grow a designated luxury leisure portfolio, driving revenue and expanding the client base.

• Develop and execute action plans aligned with hotel strategies, analysing market trends to maximize business volume and room rates.

• Build and maintain strong relationships with travel trade partners, luxury agencies, tour operators and clients, following up on all leads promptly.

• Understand luxury guest expectations, service standards and hotel offerings (Spa, F&B, Leisure packages), delivering exceptional after-sales service.

• Negotiate contracts and maintain multiple levels of client contacts to strengthen long‑term business relationships.

• Represent the hotel at international tradeshows and industry events, and track performance through regular sales reports and account management practices
  

Talent Profile

• Bachelor in Business/Sales & Marketing or equivalent

• Minimum 5 years of experience in luxury hotels

• Proficiency in CRM systems (Opera Cloud, or other hotel CRM tools)

• Strong Microsoft Office skills (Excel, PowerPoint, Word) for reporting, presentations and analysis

• Familiarity with market intelligence and competitor benchmarking tools

• Digital sales platforms and online booking engines

• Data analysis and reporting for revenue tracking, KPI and forecasting