Regional PR & Media Strategy Lead

SG03 Richemont Luxury (Singapore) Pte Ltd; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Cartier, part of Richemont Luxury (Singapore) Pte Ltd, seeks an experienced regional PR and media lead to drive activation across SEAO. You will liaise between HQ and markets, translate global strategy into regional plans, and manage budgets for campaigns, agencies and vendors while optimizing activation and reach.

You will collaborate with markets, agencies and partners to ensure high-quality media engagements and events, with travel 15-20% as needed.

Qualifications

• 5-7 years of relevant experience in PR, media or integrated communications.
• Experience managing campaigns, agencies and multiple stakeholders.
• Strong understanding of PR and paid media across digital and traditional channels.
• Excellent interpersonal, presentation and communication skills.

Responsibilities

• Coordinate regional PR and media plans across SEAO.
• Act as liaison between HQ and markets to align calendars and priorities.
• Translate global direction into actionable regional plans.
• Manage budgets for regional projects, agencies and vendors.
• Monitor regional PR and media KPIs and provide recommendations.
• Support regional PR, press and talent/influencer activations.
• Collaborate with markets and agencies to optimize activation and investment.

Skills

PR & Media

Budget management

Stakeholder management

Project management

Digital & traditional media

Communication & presentation

Travel flexibility

Job description

Cartier, part of Richemont Luxury (Singapore) Pte Ltd, seeks an experienced regional PR and media lead to drive activation across SEAO. You will liaise between HQ and markets, translate global strategy into regional plans, and manage budgets for campaigns, agencies and vendors while optimizing activation and reach.

You will collaborate with markets, agencies and partners to ensure high-quality media engagements and events, with travel 15-20% as needed.