Regional PR & Media Lead - Luxury Brand Activations

Richemont; Singapore; Sur place; SGD 180 000 - 240 000; Plein temps

Résumé du poste

Richemont Iberia SL in Singapore leads regional activation of PR and media priorities across SEAO, aligning with global strategy to boost Maison visibility. You will coordinate with HQ, markets and agencies, manage budgets, and drive high-quality media engagement across digital and offline channels.

The role requires 5-7 years in luxury communications, strong cross-market collaboration, and willingness to travel 15-20% regionally and internationally, with flexible hours to meet project needs.

Qualifications

• 5-7 years of experience in PR, media or integrated communications in luxury or premium brands.
• Proven ability to manage campaigns, agencies and multiple stakeholders.
• Strong understanding of PR and paid media across digital and offline channels.

Responsabilités

• Act as liaison between HQ and markets to consolidate calendars, priorities and requirements.
• Translate global direction into regional plans enabling high-quality execution.
• Manage budgets for regional projects, agency and vendor expenses with accountability.
• Coordinate regional press trips, events and influencer activations to ensure quality media engagement.
• Oversee regional media plans and optimize activation across digital and offline channels.

Connaissances

PR & media management

Budget management

Stakeholder management

Project planning

Digital & traditional media

Travel coordination

Description du poste

Richemont Iberia SL in Singapore leads regional activation of PR and media priorities across SEAO, aligning with global strategy to boost Maison visibility. You will coordinate with HQ, markets and agencies, manage budgets, and drive high-quality media engagement across digital and offline channels.

The role requires 5-7 years in luxury communications, strong cross-market collaboration, and willingness to travel 15-20% regionally and internationally, with flexible hours to meet project needs.