Regional Digital Commerce Campaign Lead

Samsung Southeast Asia & Oceania; Singapore; On-site; SGD 180,000 - 240,000; Full time

Job summary

Samsung Southeast Asia & Oceania is seeking a Regional Digital Commerce Head to lead online sales campaigns for partner events across the region. You will own end-to-end campaign management, from planning through execution and measurement, interfacing with regional platform partners to strengthen business ties.

You will work with HQ, Product, Performance Marketing, PR and Corporate Marketing to define strategic initiatives, drive growth, and report on performance across Southeast Asia and

Qualifications

• Bachelor’s degree with 8+ years in digital commerce or related field.
• Strong knowledge of e-commerce platforms and online channel strategy.
• Experience managing sales targets and KPIs.
• Excellent communication and stakeholder management.

Responsibilities

• Lead regional Digital Commerce to grow online sales through strategic initiatives.
• Define and drive campaigns with regional platform partners (Shopee, Lazada, TikTok).
• Collaborate with HQ, Product, Performance Marketing, PR and Marketing teams.
• Coordinate with regional partners and local subsidiaries for initiatives.
• Set targets and KPIs with partners and subsidiaries; review progress.
• Deliver interim and final performance reports.
• Manage cross-functional stakeholders and ensure alignment.
• Perform other duties as assigned.

Skills

Digital commerce

E-commerce platforms

Stakeholder management

Project management

Communication skills

Education

Bachelor’s degree

Job description

Samsung Southeast Asia & Oceania is seeking a Regional Digital Commerce Head to lead online sales campaigns for partner events across the region. You will own end-to-end campaign management, from planning through execution and measurement, interfacing with regional platform partners to strengthen business ties.

You will work with HQ, Product, Performance Marketing, PR and Corporate Marketing to define strategic initiatives, drive growth, and report on performance across Southeast Asia and