Program Manager, Creator Operations

Russell Tobin; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Russell Tobin is seeking an experienced Program Manager to support APAC creator operations across International Marketing and Creator Marketing teams. The role focuses on day-to-day ownership of creator-content workflows, partner coordination, and local-language content review.

The ideal candidate combines program management with strong judgment of creator content, regional market knowledge, and the ability to move work from brief to final handoff efficiently across markets in APAC and beyond.

Qualifications

• 7+ years of experience in program or project management, marketing operations, creator/influencer marketing, content operations, or related fields.
• Experience coordinating multiple workstreams, deadlines, review cycles, and stakeholder groups.
• Experience working with agencies, vendors, or external partners.

Responsibilities

• Coordinate day-to-day creator-content workflows across APAC, managing timelines, approvals, handoffs, and open items.
• Maintain trackers and visibility into markets, creator batches, content volumes, deadlines, and key risks.

Skills

Program management

Marketing operations

Creator marketing

Content review

Agency management

Job description

Program Manager, Creator Operations-APAC

Role Overview

We are looking for an experienced Program Manager to support client's International Marketing and Creator Marketing teams across APAC on creator-led creative programs for the Direct Response Marketing (DRM) team. This individual will provide dedicated day-to-day ownership for creator-content operations covering external partner programs, creator selection, and local-language content review coordination.

The ideal candidate combines strong program management with creator and content judgment and regional market knowledge. This is a hands-on role focused on keeping workflows organized, coordinating partners and stakeholders, resolving blockers, and moving work efficiently from brief intake through review and final handoff.

Key Responsibilities

Program Management & Workflow Operations

• Coordinate day-to-day creator-content workflows across APAC, managing timelines, approvals, handoffs, and open items.
• Maintain clear trackers and visibility into markets, creator batches, content volumes, deadlines, and key risks.

Creator Selection & Content Review

• Review creator lists, localized briefs, and creator content against established criteria, providing clear feedback and approval/rejection rationale.
• Assess local relevance, cultural fit, language nuance, and alignment with approved guidance.
• Coordinate local-language reviews with internal market experts or external partners when needed.

Agency & Stakeholder Management

• Act as an operational POC for agencies and external partners, coordinating delivery, turnaround expectations, language coverage, and routine issue resolution.
• Partner with Global, regional, Creator Marketing, Brand/CX, and local-market teams to keep priorities, approvals, and decisions aligned.
• Surface blockers or risks when escalation is needed.

Process Improvement

• Improve trackers, templates, and workflows to make recurring operations more efficient and scalable.
• Leverage AI tools to improve the efficiency, quality, and scalability of program operations, reporting, and execution.
• Capture learnings from recurring work and apply them to future processes.

Required Qualifications

• 7+ years of experience in program or project management, marketing operations, creator/influencer marketing, content operations, agency management, or related fields.
• Experience coordinating multiple workstreams, deadlines, review cycles, and stakeholder groups.
• Experience working with agencies, vendors, or external partners.
• Good judgment and attention to detail when reviewing creator profiles, social content, or localized marketing materials against defined criteria.
• Strong organization skills and experience maintaining trackers, project plans, or status reporting.
• Excellent written and verbal communication skills, including the ability to give clear and concise feedback.
• Fluency in English (written and verbal) and in one or more APAC languages.
• Based in APAC and able to collaborate across APAC, and US working hours when required.

Preferred Qualifications

• Experience with creator selection, creator content review, localization review, or similar marketing operations.
• Familiarity with creator marketing, short-form social content, or digital advertising workflows.
• Experience with workflow tools, creator marketplaces, content-review systems, or similar operational platforms.
• Strong understanding of creator culture and social-media trends across APAC markets.

Top 3 non-negotiable must-have skills:

• Understanding of the creator ecosystem