Product Marketing Manager

Dayos, Inc.; Singapore; Hybrid; SGD 90,000 - 150,000; Full time

Benefits offered by this job

Founding-team equity

Unlimited PTO

AI creative stack tooling

Job summary

Dayos, Inc. is building an AI-first marketing function for enterprise users. You own how Dayos shows up—video, product shots, social, launches, and the culture around it.

This role is not a traditional PMM; if your recent work is shipped videos and viral threads, you’ll thrive. You ship quickly, defend your point of view, and you steer the brand without waiting for approvals. You’ll work directly with the founder and partner with sales, engineering, and design.

Qualifications

• Charisma and hustle required for on-camera presence and brand voice.
• Portfolio of shipped video, product, and content work.
• Native fluency with AI creative tools (Runway, Sora, Midjourney, ElevenLabs, Suno).
• Ability to turn around shipped pieces in under a day using CapCut, Premiere, DaVinci, or Descript.
• Comfort facilitating campaigns across LinkedIn, X, Instagram, TikTok, and YouTube.

Responsibilities

• Ship weekly video content that makes Dayos and Hero stand out.
• Turn agent behavior into visual stories with screen recordings and motion graphics.
• Own Dayos's voice across social platforms and manage budgets for paid campaigns.
• Package customer wins into compelling video case studies.
• Support launches end to end: copy, video, landing page, social sequence, PR outreach.
• Track performance metrics and iterate based on data.

Job description

Hero, our platform, logs into Oracle, Workday, and SAP, does the work, and validates the output. Not a dashboard. Not a copilot. Not another "AI assistant." At a Singapore enterprise, Hero closed 9 of 10 tickets that had been sitting for three weeks, in roughly 10 minutes each.

Enterprises spend billions supporting Oracle, Workday, and SAP. Most of it is still manual work handled by armies of consultants. We're turning more of it into software every week.

Three years building. Enterprise customers in production. Now we're closing our seed round and building the Singapore team from the ground up. We're the AI-first version of the systems integrators and application management firms that have owned this space for decades.

— 02 / The role

Make enterprise AI the exception

You own how Dayos shows up. Video, product shots, social, launches, case studies, and the culture around all of it. Enterprise AI is a category most marketing teams make boring. Your job is to make ours the exception.

This is not a traditional PMM role. If your skill set is enablement decks and positioning docs, this isn't the seat. If your last three months look like shipped videos and viral threads, keep reading.

You'll work directly with our founder. What you ship goes out. There's no six-week review cycle, no committee, no brand guidelines document to argue with. You have a strong point of view, you defend it, and you ship.

You're not slotting into a mature marketing function. You're building it. The brand voice, the content cadence, the launch playbook, the tooling: all of that starts with you.

This will be demanding. You'll ship in days, not weeks. Not everything will land. The ones that don't are data, not failure. We move fast and correct fast.

— 03 / Who you'll work with

Every customer win is raw material

Our founder led Finance Engineering at Robinhood through its IPO, overseeing the same enterprise stack Hero now operates across: Oracle, Workday, Coupa, and Anaplan. Before that he spent 20+ years in Oracle consulting, running enterprise implementations at Fortune 500 companies. You'll partner with him directly on positioning, launches, and how Dayos talks about what we're building.

You’ll also work closely with our sales, engineering, and design teams. Every customer win, every new agent capability, every founder LinkedIn post is raw material for you.

— 04 / What you'll do

Ship weekly. Measure. Adjust.

• 01 Ship weekly video content that makes Dayos and Hero impossible to ignore. Product demos, customer wins, founder POVs, category takes
• 02 Turn agent behavior into visual stories people share. Screen recordings, before/after cuts, motion graphics that make invisible AI work legible
• 03 Own Dayos's voice across LinkedIn, X, Instagram, TikTok, and YouTube. Each platform wants something different, and you know why
• 04 Own paid budgets across LinkedIn, Google, and social. Test creative, kill what's not working, double down on what is
• 05 Cut and re-cut for each platform. One shoot becomes a LinkedIn post, a Reel, a TikTok, and a YouTube deep-dive
• 06 Build the culture-facing side of Dayos. Memes, moments, running jokes that turn casual followers into invested ones
• 07 Package customer wins into video case studies people actually watch. Not the standard three-paragraph PDF
• 08 Support launches end to end. Copy, video, landing page, social sequence, PR reach-out
• 09 Track what's landing — views, saves, replies, cost per click, meetings booked, pipeline — and adjust weekly
• 10 Feed sales the assets that shorten their cycle. Not every deliverable is public

— 05 / What you bring

A portfolio that speaks louder than your resume

Charisma and hustle

You're the face and voice of a lot of what we put out. If being on camera or in someone's timeline feels awkward, this isn't the seat.

A portfolio that speaks for itself

Video, product, and content work. We want to see what you've shipped, not read about what you did.

Native fluency with AI creative tools

Runway, Sora, Midjourney, ElevenLabs, Suno, or whatever you're using this month. You use them daily and know their edges.

You can turn around a shipped piece in under a day. CapCut, Premiere, DaVinci, or Descript. Whatever gets it out the door.

Behind the camera as well as in front of it

Comfortable shooting on a phone, a mirrorless, or a full production rig, depending on what the story needs.

You've run LinkedIn and Meta campaigns, read the analytics daily, and cut weak creative before it drains budget.

You can make agent output, screenshots, and telemetry look interesting instead of boring. Most people can't.

Culture fluency

You know why one AI startup goes viral this week and another doesn't. You have theories, and they're usually right.

Trend radar

You're two weeks ahead of the crowd on what's landing on X, LinkedIn, and TikTok, not two months behind.

Comfort owning outcomes

There's no marketing team above you to review your work. You ship, you measure, you iterate.

Bonus: B2B or enterprise marketing

The buyers are different from consumer. Understanding the enterprise buyer journey is a real advantage.

— 06 / Compensation and benefits

Founding-team equity and creative freedom

Compensation Competitive base, designed to compete with the top marketing offers in Singapore tech

Equity Meaningful founding-team equity. You're joining early enough that your stake actually matters

Creative freedom You own the brand, the voice, and what ships. No committees, no six-week reviews

Tooling We pay for your AI creative stack — Runway, Sora, ElevenLabs, Midjourney, editing software

Leave Unlimited PTO, plus Singapore public holidays