AI-Native Performance Marketer

Fireflies Ai; Singapore; Remote; SGD 90,000 - 140,000; Full time

Benefits offered by this job

Remote work

Flexible hours

Paid time off

Room to grow and move laterally

Tech reimbursements

Company offsites and virtual retreats

Job summary

Fireflies.ai is an AI-powered notetaker trusted by millions. This Growth role focuses on running paid acquisition across Google, Bing, Meta and YouTube, building campaigns for multi-product launches, and driving CAC/ROAS optimization. You’ll automate processes, work with designers, and scale fast in a remote, fast-moving environment.

You’ll report to the Head of Growth & Engineering, collaborate with designers, and own full-funnel campaigns from awareness to activation for US-market acquisition.

Qualifications

• 3+ years running paid acquisition campaigns.
• Portfolio or Loom walkthrough showing campaigns and outcomes.
• Strong experience with Google Ads and multi-channel growth.

Responsibilities

• Own the asset pipeline end to end: brief → produce → launch → iterate.
• Scale Google Ads, Bing, Meta and YouTube campaigns for acquisition.
• Build campaigns for multi-product launches (email assistant, personal assistant).
• Automate campaign setup, QA, reporting and copy variations.
• Own CAC, ROAS, payback and full attribution across channels.

Skills

Paid acquisition

Google Ads

AI-native workflows

US-market acquisition

Tools

Google Ads

Meta Ads

YouTube Ads

Bing Ads

Job description

Fireflies.ai is the AI-powered notetaker used by 20M+ users across 500K+ organizations, including 75% of the Fortune 500. We're profitable, privately held, and valued at $1B on just $19M raised. We're building the future of work, where AI captures, understands, and acts on every important conversation.

What You'll Own

• The asset pipeline end to end: brief → produce → launch → iterate. Statics, video cuts, hooks, ad copy variations.
• AI tooling as your default production method, not a novelty. If you're waiting on a designer for every variant, this will feel slow.
• Working with our designers and video editors on the things that genuinely need them, and handling the rest yourself.

Run and scale the channels

• Google Ads and Bing are our biggest paid revenue channels, and currently under-invested. Own it properly.
• Build Meta and YouTube into real acquisition channels from a standing start.
• Full-funnel: awareness → consideration → conversion, plus retargeting.
• Take our multi-product launches to market. Our email assistant and personal assistant each deserve their own campaigns, not a shared one.

Operate without becoming a bottleneck

• Build the campaign setup, naming, QA and launch processes so this role is repeatable rather than held in one person's head.
• Automate the manual work. Campaign builds, bulk uploads, copy variations, reporting, and if you're doing it by hand twice, script it.
• Communicate in the open, on your own initiative.

Read the numbers and act

• Own CAC, ROAS, payback and full-funnel attribution, from ad platform through to product activation.
• Work in our cross-platform reporting stack and tell us what to do differently, not just what happened.

Who We're Looking For

• 3+ years running paid acquisition where you personally touched the work. We care far more about what you've shipped than where you've worked.
• Show us the work: campaigns you built, creative you made, before-and-after numbers. A portfolio or a Loom walkthrough beats a resume here.
• Genuinely AI-native. You've replaced real parts of your workflow with AI tooling and can explain exactly how. This is our hardest filter.
• Strong on Google Ads specifically: structure, keyword strategy, bidding, scaling.
• You can make things: video cuts, statics, hooks. Not to art-director standard, but enough to test an idea this week rather than next month.
• Comfortable with subscription and self-serve funnels, and US-market acquisition.
• You could come from DTC, consumer subscription, gaming, an agency, or a performance-led startup. A B2B SaaS background is not required.
• High energy, vocal, takes ownership. You over-communicate by default, and you close loops.

This Probably Isn't The Role For You If

• Your experience is mostly strategy decks, agency management, or coordinating other people's work.
• You'd need a designer for every creative variant.
• You want a defined brief handed to you each quarter.
• You're primarily a brand or product marketer. Those are real skills, and we hire for them separately, just not here.

Google Search is our biggest paid revenue channel, and it's been under-attended for months. Meta and YouTube are effectively unopened. We're going multi-product, and each product needs its own campaigns. You aren't inheriting a mature machine to maintain, and you're getting a channel portfolio with one thing working and a lot of headroom, and a company that will fund it as fast as it proves out.

You’ll report directly to our Head of Growth & Engineering, work alongside our designers and video editors, and have a direct line to the CEO on creative direction. No layers.

What We Offer

• Competitive pay
• Work remotely from anywhere in your country
• Room to move laterally and grow fast
• Paid time off and a flexible leave policy
• No-boss culture and flexible hours
• Company offsites and virtual retreats
• Tech reimbursements

How We Hire

A short async written screen or AI screening fun chat, a call with the HR hiring manager, a practical exercise (real output, not a strategy deck), a panel conversation, and a final chat with our CEO or CTO. We move fast, and we'll tell you where you stand.

We are an equal‑opportunity employer and strongly value diversity, because our team is stronger with different perspectives and experiences. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.