Premium Loyalty Growth Leader

Singtel

Singapore

On-site

Confidential

Full time

14 days+
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Job summary

Singtel is seeking a dynamic Loyalty Marketing professional to own and evolve Singtel's premium membership programme. You will develop engaging customer experiences, enhance benefits and drive acquisition, engagement and retention across CRM, Partnerships, Digital, Analytics and Platform teams.

Working closely with cross-functional partners, you will translate insights into propositions that differentiate the programme and boost lifetime value, delivering measurable outcomes and a seamless

Qualifications

  • 2–5 years of experience in loyalty marketing or related fields.
  • Experience in customer engagement and retention programmes.
  • Experience in product or proposition marketing.
  • Strong analytical and problem-solving skills.
  • Commercial awareness and stakeholder management skills.

Responsibilities

  • Own the day-to-day management and evolution of Singtel's premium membership programme.
  • Develop and execute initiatives to drive membership acquisition, engagement and retention.
  • Enhance programme benefits, customer experiences and engagement journeys to increase member value.
  • Monitor programme performance and identify opportunities to improve participation, retention and commercial outcomes.
  • Collaborate with CRM, Partnerships, Digital, Analytics and Platform teams.

Skills

Loyalty Marketing
CRM / Lifecycle Marketing
Customer Engagement
Stakeholder Management

Education

Bachelor's degree in Marketing, Business, Communications or a related discipline

Job description

Singtel is seeking a dynamic Loyalty Marketing professional to own and evolve Singtel's premium membership programme. You will develop engaging customer experiences, enhance benefits and drive acquisition, engagement and retention across CRM, Partnerships, Digital, Analytics and Platform teams.

Working closely with cross-functional partners, you will translate insights into propositions that differentiate the programme and boost lifetime value, delivering measurable outcomes and a seamless

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