Marketing Operations Associate

Datadog; Singapore; Hybrid; SGD 50,000 - 90,000; Full time

Benefits offered by this job

Stock options or RSUs

Employee stock purchase plan

Career development opportunities

Product training

Job summary

Datadog is seeking an Associate to join our global Campaign Operations team to support APJ Marketing initiatives. You will manage operational components of email campaigns and the global email program, collaborating with Demand Gen, Field Marketing, and Product teams to ensure campaign quality and performance.

The role emphasizes analytics, process alignment, and cross-functional collaboration in a fast-paced environment, with a hybrid work model within Datadog’s culture.

Qualifications

• 1+ year of marketing experience, ideally in a B2B technology environment.
• Bachelor’s degree in Marketing or related field.
• Interest in learning marketing automation and reporting tools.

Responsibilities

• Develop and execute emails in Marketo in collaboration with multiple teams; ensure QA of email assets.
• Support operational development and execution of multi-channel campaigns; exclude copywriting or design.
• Segment databases to build targeted audiences for promotions.
• Report on campaign performance and suggest optimization opportunities.
• Collaborate with cross-functional teams on campaign plans and best practices.
• Identify calendar conflicts, audience overlap, and gaps in campaign strategy.
• Stay informed on compliance and legal developments in email marketing.

Skills

Marketing experience

B2B tech exposure

Analytical mindset

Cross-functional collaboration

Detail-oriented

Education

Bachelor’s degree in Marketing or related field

Tools

Marketo

Eloqua

HubSpot

Job description

Datadog is seeking an Associate to join our global Campaign Operations team, to support our growing APJ Marketing team. In this role, you’ll be responsible for managing the operational components of Datadog’s marketing campaigns and global email program. The ideal candidate thrives in a fast-paced environment, possesses a keen analytical mindset, and excels at aligning people, processes, and metrics. You will play an integral part in our campaign execution efforts, ensuring seamless coordination and optimal performance across our digital marketing channels, and you will play a critical role in driving the success of our marketing initiatives. If you're a strategic thinker, collaborative team player, and results-driven professional with a passion for problem solving, we invite you to apply and join our dynamic team.

At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

What You’ll Do:

• Develop and execute emails in Marketo in collaboration with Demand Generation, Field Marketing, Partner Marketing, Product, and Sponsored Events teams; provide flawless quality assurance to ensure email creative, copy, and links are correct
• Support the operational development and execution of multi-channel campaigns. (Does not include copywriting, content creation, or creative design)
• Segment lead database to build targeted audiences for promotional activities
• Report on campaign performance to identify relevant trends and provide recommendations for ongoing optimization
• Collaborate with cross-functional teams to understand campaign plans and provide guidance on digital marketing best practices and automation capabilities
• Identify and upscale email calendar conflicts, audience overlap, and gaps in campaign strategy against department goals
• Stay informed about the latest compliance and legal developments in email marketing and ensure adherence

Who You Are:

• A professional with 1+ year(s) of marketing experience, ideally in a B2B technology environment
• Bachelor’s degree in Marketing or related field
• Interest in learning about marketing automation and reporting tools
• Detail-oriented, a self-starter, able to thrive in a dynamic environment
• Strong verbal and written communication, and able to collaborate effectively
• Demonstrated ability to manage multiple projects with multiple stakeholders simultaneously, and meet tight deadlines without compromising quality
• Positive, can-do attitude

Bonus Points:

• Experience with Marketing Automation Platforms, ie: Marketo, Eloqua, HubSpot, Salesforce Marketing Cloud, etc.
• Experience with CRM systems, ie: Salesforce
• Knowledge of HTML
• Strong analytically and comfortable with Excel

Benefits and Growth:

• Generous and competitive benefits package
• New hire stock equity (RSUs) and employee stock purchase plan
• Continuous career development and pathing opportunities
• Product training to develop an in-depth understanding of our product and space
• Best in breed onboarding
• Internal mentor and buddy program cross-departmentally
• Friendly and inclusive workplace culture

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

About Datadog:

Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.

Equal Opportunity at Datadog:

Datadog is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference. Datadog endeavors to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete this form. This form is for accommodation requests only and cannot be used to inquire about the status of applications.

Privacy and AI Guidelines:

Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice. For information on our AI policy, please visit Interviewing at Datadog AI Guidelines.