MARKETING MANAGER

chris comm pte. ltd.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

chris comm pte. ltd. is seeking a marketing professional to develop and execute strategies for food and beverage products and services to drive growth and profitability in Singapore.

You will lead market research, forecasting, and team performance to optimise planning and sales outcomes, while applying pricing and margin management to maximise profitability.

Responsibilities include routing cross-functional collaboration, mentoring staff, and delivering measurable business results.

Qualifications

• Diploma or Degree in Sales, Business, Hospitality, F&B Management, or related discipline.
• In-depth knowledge of the food industry.
• Effective communication skills used to interact with staff, customers, and suppliers.

Responsibilities

• Develop and execute targeted F&B marketing strategies to grow market share.
• Conduct market research on customer preferences, trends, and competitors.
• Forecast demand to support operations and budgeting.
• Apply sales costing, pricing, and margin management to improve profitability.
• Lead marketing team with clear objectives and regular performance reviews.
• Analyze sales and marketing data to identify growth opportunities.

Skills

Market research

Forecasting

Sales costing

Pricing strategy

Team leadership

Data analysis

Education

Diploma/Degree in Sales or Business

Job description

Job Summary

Develop and execute marketing strategies for food and beverage products and services to drive business growth and profitability. Lead market research, forecasting, and team performance to optimize operational planning and sales outcomes.

Responsibilities

• Develop and execute targeted marketing strategies for food and beverage products and services to increase market share and customer engagement
• Conduct comprehensive market research to identify customer preferences, industry trends, and competitor activities for informed decision-making
• Forecast food and beverage demand accurately to support operational planning and budgeting processes
• Apply expertise in sales costing, pricing, and margin management to optimize product profitability and business performance
• Lead and supervise the marketing team by setting clear objectives, conducting regular sales meetings, and performing performance reviews to align team goals and enhance results
• Analyze sales and marketing data to identify opportunities for business improvement and implement effective strategies

Requirements

• Diploma or Degree in Sales, Business, Hospitality, F&B Management, or a related discipline
• In-depth knowledge of the food industry
• Effective communication skills used to interact with staff, customers, and suppliers