Marketing Executive: SKU Launches, Events & Social Growth

Pasona Singapore Pte. Ltd.; Singapore; On-site; SGD 45,000 - 78,000; Full time

Job summary

Pasona Singapore Pte. Ltd. Clarke Quay is seeking a Marketing Associate to drive SKU launches, ensure packaging compliance with local rules, and align campaigns with retail targets. You will manage product orders and inventories across distributors, while planning events and activations to boost trial and engagement.

You will also oversee social media calendars, collaborate with influencers, and ensure timely production and delivery of POSM to boost market visibility and ROI.

Qualifications

• Bachelor degree in Marketing / Business or equivalent with marketing experience.
• Candidates with 0-2 years in marketing are welcome to apply.

Responsibilities

• Lead new SKU launches and support label design updates.
• Ensure packaging complies with local regulations and brand standards.
• Oversee product ordering and monitor distributor inventory.
• Plan events, sampling programs, and activations to drive trial.
• Manage social media calendars and coordinate with influencers.
• Align campaigns with retail sales targets and manage POSM delivery.
• Track ROI and monitor competitor pricing for market insights.

Skills

Event planning

Social media management

Brand awareness

ROI tracking

POSM production coordination

Education

Bachelor’s degree in Marketing / Business

Job description

Pasona Singapore Pte. Ltd. Clarke Quay is seeking a Marketing Associate to drive SKU launches, ensure packaging compliance with local rules, and align campaigns with retail targets. You will manage product orders and inventories across distributors, while planning events and activations to boost trial and engagement.

You will also oversee social media calendars, collaborate with influencers, and ensure timely production and delivery of POSM to boost market visibility and ROI.