Marketing Executive

PaC COMPONENTS PTE LTD; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

PaC COMPONENTS PTE LTD, part of the Kempston Controls group, seeks a Marketing Executive in Singapore to develop and run campaigns, manage website content, and coordinate promotions across digital and offline channels.

You will work with internal teams to ensure consistent brand messaging, support lead generation, and collaborate with the UK team on paid campaigns and events. The role focuses on B2B ecommerce growth and market insights.

Qualifications

• Develop and implement marketing plans to grow the business.
• Conduct market and competitor analysis to identify opportunities.
• Create clear marketing messages and coordinate with stakeholders.

Responsibilities

• Plan, execute, and optimize campaigns across digital and offline channels.
• Create brochures, product flyers, newsletters and case studies.
• Manage website content, product launches, and promotional campaigns.

Skills

Market planning

Market research & data analysis

Strategic communications

Lead generation

Campaign management

Brand messaging

Project management

Education

Bachelor’s degree or diploma in Marketing/Business

Tools

CRM systems

Email marketing tools

Social media platforms

Job description

Company Description

PaC COMPONENTS PTE LTD is part of the Kempston Controls group, a globally recognized distributor of electronics and electrical products. As a global distribution partner, the group offers an extensive portfolio of solutions for customers worldwide. Being part of this international network strengthens PaC Components’ reach and supply capabilities, enabling reliable access to a broad range of products. Applicants can expect to join a company focused on high-quality solution delivery supported by strong infrastructure and combined industry expertise.

Role Description

The Marketing Executive is a full-time, on-site role based in Singapore. This position is responsible for supporting and executing marketing plans, including developing campaigns, coordinating promotions, and managing marketing materials across digital and offline channels. Manage and create website contents, product launches, and promotional campaigns. Create brochures, product flyers, newsletters and case studies. Collaborate with the central UK team on paid campaigns. Leading b2b ecommerce selling. Day-to-day tasks include conducting market research, analyzing customer and competitor data, preparing sales and marketing reports, and collaborating with sales teams to drive lead generation and brand awareness. The role also involves maintaining consistent brand messaging, assisting with events and trade shows, and working closely with internal stakeholders to ensure marketing activities align with business objectives.

Qualifications

• Ability to perform market planning and basic marketing strategy development to support business growth.
• Skills in market research and data analysis to derive meaningful insights and identify opportunities.
• Strong communication skills for creating clear marketing messages and collaborating with internal and external stakeholders.
• Sales and marketing skills to support campaigns, lead generation, and customer engagement activities.
• Bachelor’s degree or diploma in Marketing, Business, Communications, or a related field, or equivalent experience.
• Proficiency with common marketing tools and platforms (e.g., CRM systems, social media, email marketing tools) is an advantage.
• Good organizational skills, attention to detail, and ability to manage multiple projects and deadlines.
• Experience in electronics or industrial distribution sectors is beneficial but not mandatory.