Marketing & Design Executive

CREATIVE EATERIES PTE LTD; Singapore; On-site; SGD 50,000 - 75,000; Full time

Job summary

Creative Eateries Pte Ltd in Singapore is seeking a Marketing & Design Executive to lead brand visibility across its diverse portfolio. You will plan and execute integrated campaigns, including hands-on photography and video creation, while ensuring brand consistency and driving cross-functional coordination.

You will manage partnerships, oversee social media strategy, CRM initiatives for the membership program, and produce polished digital assets, menus visuals, and promotions that elevate

Qualifications

• Diploma in Business/Marketing or related field.
• 3+ years in marketing or brand/creative roles.
• Strong visual sense and experience with campaigns.
• Proactive, self-driven and able to multi-task.
• Comfortable with photography, video, and CRM concepts.

Responsibilities

• Lead end-to-end integrated marketing campaigns for multiple brands.
• Develop strategies for new outlets, brand refreshes and events.
• Analyse campaigns to drive ROI with data-driven insights.
• Drive external partnerships and PR activations with media and influencers.
• Oversee social media content, CRM programs, and digital assets.
• Coordinate pre/post-production logistics for visual content.

Skills

Brand management

Content creation

Photography

Video editing

Social media strategy

CRM campaigns

Strong communication

Education

Diploma in Business/Marketing

Tools

Illustrator

InDesign

Canva

CapCut

DSLR photography

Job description

ESSENTIAL DUTIES AND RESPONSIBILITIES

The Marketing & Design Executive will take a lead role in driving brand visibility and revenue for Creative Eateries’ diverse portfolio. You will be responsible for the strategic planning and end-to-end execution of integrated marketing campaigns—including hands-on photography and video creation—while managing key partnerships, ensuring brand consistency, and driving cross-functional coordination.

Strategic Planning & Execution

• Lead and manage end-to-end integrated marketing campaigns for assigned brands, ensuring all activities align with group-wide financial goals.


• Develop and implement comprehensive marketing strategies for new outlet openings, brand refreshes, and large-scale corporate events (e.g., Town Halls, Internal Awards).


• Analyse campaign performance using data-driven insights to recommend improvements for future ROI.

Partnerships & Public Relations Management

• Drive high-level external partnerships (e.g., banks & malls) to negotiate and execute high-impact promotions.


• Spearhead Media and Public Relations activations, including managing relationships with KOLs, food critics, and journalists.

Content Creation & Digital Engagement

• Oversee the social media content strategy, ensuring brand voice consistency and high engagement rates across all platforms.


• Develop and refine the CRM strategy for the Creative Eateries membership program, creating targeted engagement campaigns to increase customer lifetime value.


• Produce polished digital assets, menu visuals, and promotional videos that align with brand guidelines and elevate visual storytelling across social media and digital channels.


• Manage pre-production logistics (shot lists, prop sourcing, location setups) and post-production workflows (color grading, sound design, audio editing, and formatting for multi-platform distribution).

Operations & Brand Development

• Support outlet-level marketing implementation - Project manage menu revamps and POSM production, coordinating between the culinary team, operations, and external designers.


• Proactively contribute to the conceptualization of new dining concepts, providing market research and competitive analysis to management.


• Manage the BTL strategy, identifying high-traffic ad spaces and innovative activation methods to drive footfall.

Service Excellence & Leadership

• Lead the service recovery process, setting the standard for how the group handles feedback across digital and offline channels.


• Provide guidance to junior marketing executives or interns to ensure operational excellence.

REQUIREMENTS

• Min. Diploma in Business, Marketing or Liberal Arts


• Preferably 3 years of experience in related field


• Strong interest in F&B Industry (Restaurant & Catering)


• Positive working attitude, self-driven and proactive


• Keen eye for graphic visuals (POSM and Menu)


• Proficient in Illustrator, Indesign, Canva, CapCut, etc


• Able to use a DSLR proficiently, and have basic video editing skills


• Ability to multi-task and adapt to change quickly


• Creative thinker and strong ability to conceptualize designs and customer experience


• Creative, motivated, focused, flexible, team-oriented, with the ability to work within tight deadlines and communicate ideas effectively