Marketing & Communications - Marketing Engagement

APAR TECHNOLOGIES PTE. LTD.; Singapore; On-site; SGD 54,000 - 90,000; Full time

Job summary

APAR TECHNOLOGIES PTE. LTD. is seeking a Marketing Campaign Operations specialist to configure and optimize email campaigns using marketing automation platforms in a fast-paced environment.

The role involves translating requirements into specs, managing segmentation, and ensuring on-time delivery while supporting client webinars and coordinating with integration teams.

Experience with Marketo or ON24 preferred; knowledge of email compliance and strong troubleshooting skills are essential.

Qualifications

• 2–4 years of experience in marketing, campaign management, marketing operations, or a marketing agency.
• Knowledge of email marketing compliance.
• Experience with at least one marketing automation platform.
• Strong prioritization, documentation and troubleshooting skills.
• Ability to work in a fast-paced, deadline-driven environment.
• Experience in client service delivery.

Responsibilities

• Configure and execute marketing campaigns and email automation.
• Review campaign requests and translate marketing requirements into campaign specifications.
• Configure target audiences using segmentation models.
• Troubleshoot email content, personalization, dynamic content, and URL issues.
• Create webinar registration pages using ON24 and coordinate content with webinar owners.
• Provide technical support during client webinars.
• Coordinate with platform integration teams.
• Monitor project progress, manage expectations, and elevate risks or issues.
• Ensure campaigns are delivered on time and meet requirements.

Skills

Prioritization

Documentation

Troubleshooting

Client service delivery

Deadline-driven

Education

High school diploma or equivalent

Tools

Adobe Campaign

Eloqua

Marketo

Salesforce Marketing Cloud

Responsys

Job description

Key Responsibilities

• Configure and execute marketing campaigns and email automation.

• Review campaign requests and translate marketing requirements into campaign specifications.

• Configure target audiences using segmentation models.

• Troubleshoot email content, personalization, dynamic content, and URL issues.

• Create webinar registration pages using ON24 and coordinate content with webinar owners.

• Provide technical support during client webinars.

• Coordinate with platform integration teams.

• Monitor project progress, manage expectations, and elevate risks or issues.

• Ensure campaigns are delivered on time and meet requirements.

Requirements

• 2-4 years of experience in marketing, campaign management, marketing operations, or a marketing agency.

• High school diploma or equivalent.

• Experience with at least one marketing automation platform, such as Adobe Campaign, Eloqua, Marketo, Salesforce Marketing Cloud, or Responsys.

• Knowledge of email marketing legal compliance.

• Good prioritization, documentation, and troubleshooting skills.

• Ability to work in a fast-paced, deadline-driven environment.

• Experience in client service delivery.

Preferred Qualifications

• Experience with Marketo and/or ON24.

• Knowledge of relational and non-relational databases.

• B2B marketing experience.
  

  EA Number: 11C4879