Manager Customer Relationship Management

5G-Starlink Pte.; Singapore; On-site; SGD 100,000 - 160,000; Full time

Job summary

5G-Starlink Pte. in Singapore seeks a Manager Customer Relationship Management to lead the CRM Team within Marketing and elevate luxury automotive brand experiences.

You'll build an in-house Customer Interaction Centre, drive customer delight across digital and physical touchpoints, and collaborate with Sales, Aftersales and Importer teams to ensure seamless, high-standard experiences for customers and fans.

Qualifications

• Bachelor's degree in Business, Marketing or Communications.
• 5 years of relevant CRM/marketing experience, preferably in Automotive or Luxury sector.
• Proficient in MS Office and CRM systems (e.g. SAP, Salesforce).
• A team player with excellent communication, innovation, and analytical skills.
• Self-driven and possess a learning attitude.

Responsibilities

• Lead and empower the CRM Team within the Marketing team.
• Plan, develop and manage an inhouse Customer Interaction Centre to strengthen luxury positioning and create customer excitement across virtual touchpoints.
• Plan and execute initiatives that foster customer excitement, satisfaction, and brand loyalty though customer delight across all digital and physical touchpoints to create a seamless channel integration and a consistently unique brand experience for customers, prospects, and fans.
• Support the Sales Funnel Management process by pre-qualifying new leads generated online in close collaboration with Sales staff and maintain the CRM system with lead, customer, and vehicle data.
• Ensure that all customer information and data are fed into the CRM system, enrich it with market research data and provide data driven customer insights and recommendations to relevant stakeholders across the organisation.
• Coordinate and manage incoming and outgoing enquiries and feedback from customers and leads; partner closely with the Sales, Aftersales and Importer team to ensure a seamless customer experience up to brand standards.
• Conduct data analysis to identify gaps in the customer journey and opportunities for innovation and customer excitement, and create programmes by applying the insights gained into actionable and measurable steps.

Skills

CRM strategy

Team leadership

Data analysis

Stakeholder management

Communication

Education

Bachelor's degree in Business/Marketing/Communications

Tools

SAP

Salesforce

Job description

Manager Customer Relationship Management

About the job Manager Customer Relationship Management

Tasks

• Develop, lead, motivate and empower the Customer Relationship Management Team within the Marketing team
• Plan,develop and manage an inhouse Customer Interaction Centre to strengthenluxury positioning and create customer excitement across virtualtouchpoints
• Plan and execute initiatives that foster customerexcitement, satisfaction, and brand loyalty though customer delightacross all digital and physical touchpoints to create a seamless channelintegration and a consistently unique brand experience for customers,prospects, and fans
• Support the Sales Funnel Management processby pre-qualifying new leads generated online in close collaboration withSales staff and maintain the CRM system with lead, customer, andvehicle data
• Ensure that all customer information and data arefed into the CRM system, enrich it with market research data (e.g.customer satisfaction survey, market studies) and provide data drivencustomer insights and recommendations to relevant stakeholders acrossthe organisation
• Coordinate and manage incoming and outgoingenquiries and feedback from customers and leads; partner closely withthe Sales, Aftersales and Importer team to ensure a seamless customerexperience up to brand standards
• Conduct data analysis toidentify gaps in the customer journey and opportunities for innovationand customer excitement, and create programmes by applying the insightsgained into actionable and measurable steps
  

Requirements

• Degree in Business, Marketing or Communications, or related fields
• 5 years of relevant experience, preferably in the Automotive / Luxury sector
• Proficient in MS Office and CRM Systems (e.g. SAP, Salesforce)
• A team player with excellent communication, innovation, and analytical skills
• Self-driven and possess a learning attitude