Livestream Executive

Confetti Marketing Pte Ltd; Singapore; On-site; SGD 52,000 - 90,000; Full time

Job summary

Confetti Marketing Pte Ltd is seeking a Livestream Operations Manager to lead a team of hosts and oversee client queries, scheduling, and performance analytics. You will drive end-to-end livestream performance for TikTok Shop and Shopee campaigns, setting calendars, optimizing schedules, and coaching talent to maximize GMV and conversions.

You will collaborate with clients to design content calendars, manage host compensation, and ensure smooth technical operations across platforms.

Qualifications

• 1 year of experience in livestream commerce, e-commerce operations, affiliate marketing, or social commerce.
• Proven track record managing or hosting live-selling streams with measurable GMV or conversion results.
• Strong people management skills — scheduling, training, and motivating a team of hosts or creators.
• Comfort with performance data: able to build and read spreadsheets/dashboards tracking GMV/hour, conversion, and host KPIs.
• Working knowledge of livestream production setups (camera, audio, lighting). Bonus: OBS or equivalent streaming software.
• Excellent communication skills in English.
• Highly organized, deadline-driven, and comfortable working flexible or evening hours to align with peak livestream slots.
• Entrepreneurial mindset — comfortable operating with ambiguity in a fast-scaling agency environment.

Responsibilities

• Manage livestream P&L: plan, execute, and optimize livestream schedules for multiple clients across TikTok Shop and Shopee to hit GMV targets.
• Recruit, train, and manage a roster of livestream hosts (in-house and affiliates), including onboarding, talking-point development, and performance coaching.
• Manage host compensation structures, including commission-based and hybrid pay models, and track payouts against performance.
• Design livestream content calendars in collaboration with clients.
• Set up and maintain livestream technical operations — camera, mic, lighting, and platform-specific tools (TikTok LIVE Studio, Shopee Live backend).
• Monitor live performance dashboards in real time and coach hosts mid-stream or post-stream to improve engagement and sales conversion.
• Analyze post-stream data (GMV/hour, average order value, viewer-to-buyer conversion, top-performing SKUs) and turn insights into repeatable playbooks.
• Manage relationships with platform account managers (TikTok Shop, Shopee) to stay ahead of algorithm changes, new features, and promotional opportunities.
• Report monthly livestream performance and revenue summaries to clients.

Skills

People management

Data-driven

Communication

Organization

Livestream production basics

OBS / streaming software

Tools

OBS Studio

TikTok Shop

Shopee Live

Job description

About the role

You'll manage a team of hosts, client queries, and scheduling that make Confetti's live sales engine run smoothly and profitably. You'll support the end-to-end performance of Confetti's TikTok Shop and Shopee livestream clients.

Key responsibilities

• Manage livestream P&L: plan, execute, and optimize livestream schedules for multiple clients across TikTok Shop and Shopee to hit GMV targets.

• Recruit, train, and manage a roster of livestream hosts (in-house and affiliates), including onboarding, talking-point development, and performance coaching.

• Manage host compensation structures, including commission-based and hybrid pay models, and track payouts against performance.

• Design livestream content calendars in collaboration with clients.

• Set up and maintain livestream technical operations — camera, mic, lighting, and platform-specific tools (TikTok LIVE Studio, Shopee Live backend).

• Monitor live performance dashboards in real time and coach hosts mid-stream or post-stream to improve engagement and sales conversion.

• Analyze post-stream data (GMV/hour, average order value, viewer-to-buyer conversion, top-performing SKUs) and turn insights into repeatable playbooks.

• Manage relationships with platform account managers (TikTok Shop, Shopee) to stay ahead of algorithm changes, new features, and promotional opportunities.

• Report monthly livestream performance and revenue summaries to clients.

About you

• 1 year of experience in livestream commerce, e-commerce operations, affiliate marketing, or social commerce (TikTok Shop/Shopee Live experience strongly preferred).

• Proven track record managing or hosting live-selling streams with measurable GMV or conversion results.

• Strong people management skills — experience scheduling, training, and motivating a team of hosts or creators.

• Comfort with performance data: able to build and read spreadsheets/dashboards tracking GMV/hour, conversion, and host-level KPIs.

• Working knowledge of livestream production setups (camera, audio, lighting). Bonus: OBS or equivalent streaming software.

• Excellent communication skills in English.

• Highly organized, deadline-driven, and comfortable working flexible or evening hours to align with peak livestream slots.

• Entrepreneurial mindset — comfortable operating with ambiguity in a fast-scaling agency environment.

About us

Confetti is a fast-moving, entrepreneurial team operating in one of Southeast Asia's fastest-growing commerce channels — social livestreaming.