Livestream & E-Commerce Operations Lead

HOUSE + PTE. LTD.; Singapore; On-site; SGD 67,000 - 100,000; Full time

Job summary

HOUSE + PTE. LTD. is seeking a Livestream Operations Lead to drive end-to-end livestream and e-commerce activities on Douyin and WeChat Channels.

You will shape strategies, select products, plan content, and schedule events while guiding the livestream team to 1-to-1 growth. Collaboration with Marketing and Operations will be essential for success. Responsibilities include daily sessions, major campaigns, performance analysis, and optimizing GMV, conversions, and ROI.

Responsibilities

• Oversee livestream operations on Douyin (TikTok China) and WeChat Channels.
• Develop livestream operation strategies including product selection and content planning.
• Lead setup, operation, and growth of livestream accounts from 0 to 1.
• Coordinate host, products, content, and on-site teams across the livestream流程.
• Plan daily sessions and major promotional campaigns.
• Analyze performance data and conduct post-session reviews to improve GMV, conversions, ROI.
• Execute paid advertising campaigns while monitoring costs and performance.
• Build, train, and manage the livestream team.
• Collaborate with Marketing and Operations to ensure smooth project execution.
• Provide regular management reports on performance and improvements.

Skills

Livestream ops

Strategy & planning

Team leadership

Campaign management

Data analysis

Job description

Job Responsibilities

• Responsible for the overall livestream and e-commerce operations on platforms such as Douyin (TikTok China) and WeChat Channels .
• Independently develop livestream operation strategies, including product selection, product sequencing, content planning, and livestream event scheduling .
• Lead the setup, operation, and continuous growth of livestream accounts from 0 to 1 .
• Oversee the entire livestream process, including people, products, and setting , while coordinating the host, products, content, and on-site teams.
• Plan and execute daily livestream sessions and major promotional campaigns .
• Analyse livestream performance data and conduct post-session reviews to continuously improve GMV, conversion rates, and ROI .
• Develop and execute paid advertising and promotional campaigns , while monitoring advertising performance and costs.
• Build, train, schedule, and manage the performance of the livestream team .
• Collaborate with the Marketing, Operations, and other departments to ensure the smooth execution of livestream projects.
• Provide regular reports to management on livestream performance, operational issues, and proposed improvement plans .

Salary Range

• Basic Salary: Basic Salary + Performance Commission
• Salary: Negotiable