Lead Product Analyst, APAC Growth

WISE ASIA-PACIFIC PTE. LTD.; Singapore; On-site; SGD 100,000 - 160,000; Full time

Job summary

Wise Asia-Pacific Pte. Ltd. is seeking a data-driven Product Analyst to deeply understand APAC customer needs and help the team focus on solving critical problems, enabling Wise to scale 10x as we expand core money transfer functionality.

You’ll derive actionable insights from data, partner with Product Managers and Analysts to set growth KPIs, own analytics for 2–3 APAC markets, and influence the product roadmap to accelerate regional growth.

Qualifications

• At least 5+ years in a data-driven, complex environment with limited guidance.
• Strong analytical mind and product intuition.
• Experience solving cross-market, cross-regional and/or global growth problems across product, marketing and/or
• Technical skill-set in Python, advanced SQL, BI tools
• Experience working with technical teams (PMs, engineers, designers, analysts)
• Understanding of events data - Mixpanel / Google Analytics / Amplitude or similar
• Excellent data visualisation and presentation skills
• Hustler-mentality. You can take work beyond the analysis and get things done.
• Knowledge of utilities like Airflow/Github/DBT

Responsibilities

• Derive actionable insights from data to inform product decisions, including funnel analysis to optimize conversions across onboarding, retention, and reactivation.
• Partner with Product Managers and Analysts to set growth KPIs for APAC and monitor impact of new features on conversion, stickiness and engagement.
• Own analytics for 2–3 APAC markets, using data to identify growth opportunities, measure performance, and influence product roadmap.
• Help understand customer needs to support strategic product discovery for new opportunities.
• Build conviction on high-value areas and challenge approaches to grow the market efficiently.
• Collaborate in a open team environment by sharing ideas and mentoring junior analysts.

Skills

Python

SQL

BI Tools

Tools

Mixpanel

Google Analytics

Amplitude

Airflow

GitHub

DBT

Job description

Your mission will be to deeply understand the needs of APAC customers and help your team to focus on solving their most critical problems.

The focus of this team is to ensure that money moves in and out of Wise in the most seamless, cost-effective, convenient, and fast way for customers. The goal for you, in this role will be to focus on and affect the parts of our product that will help us scale 10x as we enable core functionality for global money transfers.

Here’s how you’ll be contributing:

• You’ll derive actionable insights from data to inform product decisions, which includes funnel analysis to optimize conversions across the customer journey from onboarding, retention to reactivation

• You’ll partner with Product Managers and other Analysts to set growth KPIs for the region and monitor the impact of new product features on conversion, stickiness and engagement

• You’ll own analytics for 2-3 APAC markets, using data to identify and size growth opportunities, measure performance, and influence the product roadmap to accelerate market growth

• You’ll help to understand our customers to uncover unmet needs to support on strategic product discovery research for new product opportunities

• You’ll help building conviction on high-value areas and challenging them if there are faster or more effective ways to grow the market

• You’ll contribute to a collaborative, open team environment by sharing ideas proactively, and coach/mentor junior analysts to help them grow

This role will give you the opportunity to:

• Choose your path to impact – we believe people are most empowered when they can act autonomously. So rather than telling you what to do, you’ll work with your team to create a vision of your own. Of course, you can always gather feedback from smart, curious people across Wise but you’ll have the freedom to make your own calls

• Grow as a Product Analyst – Grow and inspire your team and others across Wise

• Get amazing exposure to the full breadth and depth of our product while working with a group of multi disciplinary teams of amazing, smart and dedicated product analysts, engineers, product managers, researchers, designers and many more

• The freedom to have real impact – The opportunities you’ll identify are key to Wise reaching future millions of customers and redefining how payments work internationally at scale

• A fun work environment with loads of social activities and events at your team and analytics community level

• Be part of our mission to make money without borders the new normal

Qualifications

Ideal candidate would have:

• At least 5+ years of relevant experience in a data driven and complex environment with limited guidance

• Strong analytical mind and product intuition

• Experience solving cross-market, cross-regional and/or global growth problems across product, marketing and/or

• Technical skill-set in Python, advanced SQL, BI tools

• Experience working with technical teams (PMs, engineers, designers, analysts)

• Understanding of events data - Mixpanel / Google Analytics / Amplitude or similar

• Excellent data visualisation and presentation skills

• Hustler-mentality. You can take work beyond the analysis and get things done.

• Knowledge of utilities like Airflow/Github/DBT

Good to have:

• Knowledge of the fintech ecosystem

• Experience on funnel optimization

• Experience in Data Science and Machine Learning

• Experience (or interest) in coaching/mentoring junior analysts to help them grow