Influencer & Social Commerce Marketing Lead

BARCODE MARKETING PTE. LTD.; Singapore; On-site; SGD 36,000 - 60,000; Full time

Job summary

BARCODE MARKETING PTE. LTD. in Singapore is seeking a marketing professional to source KOLs, coordinate live streams, and support social media content creation and posting. You will help with product prep, scheduling, logistics and backend processes.

The role involves monitoring trends, collaborating with the Creative team for shoots, and supporting campaigns and ad-hoc projects. A diploma or degree in a related field is preferred, with at least one year of relevant experience.

Qualifications

• Diploma or degree in Marketing, Communications, E-Commerce, Media or a related field.
• At least a year of experience in marketing, e-commerce, social media or content.
• Experience with KOL/influencer sourcing, live streaming or social commerce is an advantage.
• Familiarity with social platforms such as XHS, Douyin, Instagram.
• Basic graphic design skills, preferably with Canva or similar tools.

Responsibilities

• Research and source for KOLs, influencers and live-streaming talents across platforms such as XHS, Douyin and other relevant channels.
• Assist with KOL coordination and live-streaming activities, including product preparation, scheduling, logistics and backend support.
• Manage social media content schedules and assist with content creation, posting and basic graphic layouts.
• Monitor social media trends and identify relevant content ideas and opportunities.
• Work closely with the Creative team for shoots and contents, including preparation, coordination and on-site assistance.
• Assist with marketing campaigns, promotions and other ad-hoc projects as required.

Skills

KOL sourcing

Influencer coordination

Social media marketing

Content creation

Organizational skills

Communication skills

Coordination

Creative thinking

Education

Diploma or degree in Marketing, Communications, E-Commerce, Media

Tools

Canva

Job description

Key Responsibilities

• Research and source for KOLs, influencers and live-streaming talents across platforms such as XHS, Douyin and other relevant channels.
• Assist with KOL coordination and live-streaming activities, including product preparation, scheduling, logistics and backend support.
• Manage social media content schedules and assist with content creation, posting and basic graphic layouts.
• Monitor social media trends and identify relevant content ideas and opportunities.
• Work closely with the Creative team for shoots and contents, including preparation, coordination and on-site assistance.
• Assist with marketing campaigns, promotions and other ad-hoc projects as required.

Requirements

• Diploma or degree in Marketing, Communications, E-Commerce, Media or a related field.
• At least a year of experience in marketing, e-commerce, social media or content.
• Experience with KOL/influencer sourcing, live streaming or social commerce is an advantage.
• Familiarity with XHS, Douyin, Instagram or other social media platforms.
• Basic graphic design skills, preferably with Canva or similar tools.
• Good organisational, communication and coordination skills.
• Creative, proactive and willing to learn.