Influencer Marketing Manager

PLAUD PTE. LTD.; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

Plaud Inc. is seeking a seasoned Influencer Marketing Specialist in Singapore to lead Korea-focused creator campaigns. You will source influencers, negotiate contracts, and ensure brand alignment across social channels.

You'll collaborate with marketing to tie creator wins to paid media and events, manage calendars, track KPIs, and turn top-tier content into paid social assets, while shaping Plaud's global expansion in a fast-moving tech startup.

Qualifications

• Around 5 years of marketing experience, with hands-on influencer/KOL marketing required.
• Native fluency in Korean; working proficiency in English
• Strong understanding of how Instagram, YouTube, and Naver function as community and discovery channels in Korea
• Proven experience negotiating and managing creator contracts and deliverables
• Strong written communication and copywriting skills in Korean

Responsibilities

• Source and recruit influencers across tiers (nano to macro), managing rates, usage rights, and deliverables
• Research, negotiate, and manage contracts with influencer marketing agencies, tracking budget efficiency across engagements
• Manage content calendars and go-live schedules, reviewing deliverables for brand alignment and content guideline compliance
• Turn high-performing influencer content into paid social assets, including small-scale Meta ad campaigns
• Manage brand's official SNS accounts (Instagram, etc.), including content publishing and community engagement
• Track and report on campaign KPIs (engagement, CPE, conversion) to evaluate ROI
• Collaborate with the broader marketing team to connect influencer wins to paid media, PR, and offline events

Skills

Influencer marketing

Korean language

English proficiency

Instagram YouTube Naver knowledge

Contract negotiation

Korean copywriting

Marketing strategy

Tools

Meta Ads Manager

YouTube Studio

Job description

About Plaud Inc.

Plaud is building the real-world AI interface for professionals to amplify intelligence, elevate productivity and performance, loved by over 2,500,000 users worldwide since 2023. With a mission to amplify human intelligence, Plaud captures, structures, and compounds the intelligence generated in conversations — so humans can think better, decide faster, and execute with clarity.

Plaud Inc. is a Delaware-incorporated, San Francisco-based company pushing the boundary of human-AI intelligence through a hardware-software combination. With full ISO 27001, ISO 27701, SOC 2, GDPR, EN18031, and HIPAA compliances, Plaud is committed to the highest standards of data security and privacy protection. To learn more about Plaud, please visithttp://www.plaud.ai/https://www.plaud.aiand follow along onInstagram,https://twitter.com/PLAUDAI%22HYPERLINK%20%22https:/twitter.com/PLAUDAI%22%20%5C%22HYPERLINK%20%22https:/twitter.com/PLAUDAI%22%20%5C X,Facebook,Linkedin, andYouTube.

Why You Should Join Us

Plaud is building the next generation intelligence infrastructure and interfaces to capture, extract, and utilize intelligence from what people say, hear, see, and think.

• Plaud is a bootstrapped, skyrocketing, profitable company with a $300M revenue run rate achieved in just three years.

• Define the next-gen paradigm for human-AI interaction.

• Gain exposure to cutting-edge AI for Pro tools and play a direct role in our global expansion.

• Work with passionate teammates who value innovation, collaboration, and customer success.

• Grow your career in a culture that champions continuous learning and fast career development.

• Market-competitive compensation, global exposure, and a vibrant, creativity-fueled work atmosphere.

What you will do

• Source and recruit influencers across tiers (nano to macro), managing rates, usage rights, and deliverables

• Research, negotiate, and manage contracts with influencer marketing agencies, tracking budget efficiency across engagements

• Manage content calendars and go-live schedules, reviewing deliverables for brand alignment and content guideline compliance

• Turn high-performing influencer content into paid social assets, including small-scale Meta ad campaigns

• Manage brand's official SNS accounts (Instagram, etc.), including content publishing and community engagement

• Track and report on campaign KPIs (engagement, CPE, conversion) to evaluate ROI

• Collaborate with the broader marketing team to connect influencer wins to paid media, PR, and offline events

Skills, qualifications and experience we look for

• Around 5 years of marketing experience, with hands-on influencer/KOL marketing required

• Native fluency in Korean; working proficiency in English

• Strong understanding of how Instagram, YouTube, and Naver function as community and discovery channels in Korea

• Proven experience negotiating and managing creator contracts and deliverables

• Strong written communication and copywriting skills in Korean

Preferred Requirements

• Experience in IT/tech or SaaS product marketing

• Experience running paid ads using influencer/creator content

• Experience managing brand or company SNS accounts

• Existing relationships with Korean MCNs or influencer agencies

• Interest in and understanding of the AI/startup industry

What we offer

1. Meaningful OwnershipAn Employee Stock Ownership Plan (ESOP) that gives a real stake in Plaud's long-term success.

2. High-Impact EnvironmentWork in a fast-moving, product-driven environment where your ideas directly shape the future of AI productivity.

3. Cutting-Edge AI Tools for ProductivityAccess to best-in-class AI tools, including Gemini, Claude Code, and other frontier AI systems to maximize engineering and execution efficiency.

4. Best-in-Class EquipmentChoice of top-spec laptops, high-performance workstation setups, and cutting-edge Plaud devices for all new hires.

5. Team & CultureAnnual company offsites, team events, and a culture that values craftsmanship, ownership, and velocity.

Disclaimer

Plaud is and will continue to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristics.