Growth-Driven Marketing Manager

Food Aspiration; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

Food Aspiration is seeking an innovative Marketing Manager to promote our brand and services and optimize marketing strategies. You will manage the department's budget and staff, and prepare forecasts to ensure growth.

The role requires deep knowledge of marketing strategies and the ability to identify new business leads. Success means increased brand awareness and profitability through data-driven campaigns.

Qualifications

• Bachelor’s degree in marketing, business or related field.
• Strong knowledge of digital marketing and analytics.
• Leadership and project management skills.
• Ability to work under pressure and meet deadlines.

Responsibilities

• Evaluate and optimize marketing and pricing strategies.
• Analyze market trends and prepare forecasts.
• Generate new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Experiment with organic and paid acquisition channels (content creation, PPC, social media, lead generation, copywriting, performance analysis).
• Produce engaging content for our website and blog that attracts and converts target groups.
• Build strategic relationships with industry players, agencies and vendors.
• Prepare and monitor the marketing budget on a quarterly and annual basis.
• Oversee and approve marketing materials from banners to brochures and case studies.
• Measure and report campaign performance and adjust accordingly.
• Analyze consumer behavior and optimize email and advertising campaigns.

Skills

Digital marketing

Leadership

Project management

Communication skills

SEO/SEM

Content marketing

Paid media

Analytics

Education

Bachelor's degree in marketing or related field

Tools

Marketing tools

Job description

Food Aspiration is seeking an innovative Marketing Manager to promote our brand and services and optimize marketing strategies. You will manage the department's budget and staff, and prepare forecasts to ensure growth.

The role requires deep knowledge of marketing strategies and the ability to identify new business leads. Success means increased brand awareness and profitability through data-driven campaigns.