Global Digital Marketing Lead - AI-Driven Growth

EPM Scientific; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Digital Marketing Manager (Global) role at EPM Scientific is a hands-on leadership position driving the company’s global digital marketing capabilities and content-led campaigns across international markets. You will optimise the corporate website, leverage AI tools, and work with regional teams to scale growth and engagement.

This role requires 5–10 years in digital marketing, a B2B background, and strong stakeholder management in a matrix organization.

Qualifications

• Bachelor's degree in Marketing or related discipline.
• 5–10 years of experience in digital marketing.
• Experience with SEO, website optimization, and campaigns.
• B2B experience is essential; cross-region exposure valued.
• Ability to collaborate with global stakeholders in a matrix organization.

Responsibilities

• Lead growth across Greater Asia with direct and distributor management.
• Execute global digital marketing campaigns for engagement and growth.
• Establish best practices and playbooks for global markets.
• Own and optimize the corporate website (UX, SEO, conversions).
• Drive content-led initiatives across social, email, and web.
• Leverage AI and marketing tech to improve content and campaigns.
• Coordinate with product, regional teams, and leaders.
• Monitor campaigns and provide analytics-driven insights.
• Support integrated digital experience across geographies.

Skills

Digital Marketing

Content Marketing

Demand Generation

Marketing Communications

B2B Marketing

Stakeholder management

AI marketing tools

Education

Bachelor's Degree in Marketing

Tools

CRM systems

Analytics platforms

Marketing technologies

AI-enabled tools

SEO tools

Web analytics

Job description

Digital Marketing Manager (Global) role at EPM Scientific is a hands-on leadership position driving the company’s global digital marketing capabilities and content-led campaigns across international markets. You will optimise the corporate website, leverage AI tools, and work with regional teams to scale growth and engagement.

This role requires 5–10 years in digital marketing, a B2B background, and strong stakeholder management in a matrix organization.