Global Brand & Communications Lead — Strategy & Content

ByteDance

Singapore

On-site

SGD 90,000 - 180,000

Full time

14 days+

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Job summary

ByteDance’s BytePlus team seeks a Marketing/Communications lead to shape regional messaging for global clients and AI-native developers. You will craft English press materials, scripts, and social content, while coordinating global assets and case studies.

Mandarin fluency is required to collaborate with China stakeholders; English remains the working language. You will develop regional strategies, monitor content ROI, and drive co-marketing for key accounts across SEA and APAC markets, enabling

Qualifications

Bachelor's in Marketing, Communications or related field.
Experience in regional markets in SEA, APAC, EMEA or similar regions in marketing/PR.
Proficient in writing English press releases and video scripts; know social media rules for global B2B.
Fluency in Mandarin for collaboration with China stakeholders; strong English working language.

Responsibilities

Lead regional communications strategies and implement plans for global content adaptation.
Establish a global brand content matrix and assess ROI across channels.
Oversee brand assets and content including stories, white papers, case studies and executive viewpoints.
Coordinate co-marketing and social media communications for key accounts.