Global B2B Product Marketing Lead

Ellis Technologies, Inc.; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

Ellis Technologies, Inc. is looking for a Product Marketing Manager to oversee marketing efforts for TikTok Local Services. This role involves industry narrative development, effective measurement of marketing value, and collaboration across functional teams.

The ideal candidate is experienced in strategic consulting, proficient in marketing science, and capable of crafting compelling B2B narratives. Strong analytical skills and experience in a multi-cultural environment are essential.

Qualifications

• Experienced in marketing, business analysis, strategic consulting, or advertising measurement.
• Proficient in marketing science and advertising effect measurement logic.
• Ability to understand and apply data models including conversion attribution and brand lift analysis.

Responsibilities

• Develop in-depth industry white papers and go-to-market strategies.
• Establish a quantitative model for merchant operation value and measure effectiveness.
• Document benchmark cases and work with teams to convert content into tools.

Skills

Marketing experience

Business analysis

Advertising measurement

Data modeling

Strategic consulting

Job description

Ellis Technologies, Inc. is looking for a Product Marketing Manager to oversee marketing efforts for TikTok Local Services. This role involves industry narrative development, effective measurement of marketing value, and collaboration across functional teams.

The ideal candidate is experienced in strategic consulting, proficient in marketing science, and capable of crafting compelling B2B narratives. Strong analytical skills and experience in a multi-cultural environment are essential.