Growth-Driven Marketing Product Operations Lead

TikTok Pte. Ltd.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

TikTok Local Services in Singapore seeks an experienced Marketing Product Operations lead to own the end-to-end operations of its marketing tools, working with Product and Business teams to scale capabilities like subsidies, coupons and discounts and to improve campaign ROI.

You will bring 5+ years in product operations or marketing strategy within tech, strong project management and stakeholder skills, and translate complex requirements into robust GTM strategies, driving adoption across

Qualifications

• Bachelor’s degree or above.
• 5+ years of experience in product operations, commercial operations, or marketing strategy within the tech/internet industry.
• Solid product operations foundation with a deep understanding of the full product lifecycle, from requirement analysis and feature design to GTM execution and user adoption.
• Proven Project Management skills.
• Direct experience in local services (O2O) or e-commerce marketing platforms is highly preferred.
• Exceptional Stakeholder Management abilities.
• Strong empathy and interpersonal skills to navigate a matrixed organization.
• Strong data analysis and documentation skills to effectively translate business needs into product solutions.

Responsibilities

• Own the overall operations of TikTok Local Services marketing products.
• Partner closely with Product and Business teams to build scalable marketing platforms and optimize ROI.
• Manage the end-to-end lifecycle of new feature rollouts through rigorous Project Management.
• Formulate and execute robust Go-To-Market strategies, ensuring timely delivery and high adoption.
• Act as a strategic bridge across diverse business lines with stakeholder management.
• Drive adoption of innovative marketing capabilities across various business scenarios.
• Construct reusable operational playbooks and solutions to support scalable growth.
• Streamline cross-functional collaboration mechanisms.
• Monitor market trends and VOC to drive product improvements with Engineering teams.

Skills

Product operations

Project management

Stakeholder management

Go-To-Market

Cross-functional collaboration

Data analysis

User adoption

Education

Bachelor's degree or above

Job description

TikTok Local Services in Singapore seeks an experienced Marketing Product Operations lead to own the end-to-end operations of its marketing tools, working with Product and Business teams to scale capabilities like subsidies, coupons and discounts and to improve campaign ROI.

You will bring 5+ years in product operations or marketing strategy within tech, strong project management and stakeholder skills, and translate complex requirements into robust GTM strategies, driving adoption across