General Manager - Lifestyle

VAULT PERSONNEL PTE. LTD.; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

VAULT PERSONNEL PTE. LTD. in Singapore seeks a senior commercial leader to own four-line P&L across hospitality, retail and lifestyle venues. You will drive revenue, margins and inventory turns while managing outsourced operators and partnerships.

You will coordinate events, partnerships and activations with brand leadership, build a rental pipeline and lead arena-style commercial strategy, with on-site work and occasional remote days.

Qualifications

• 7+ years of multi-line commercial leadership in hospitality, retail, venues or lifestyle brands.
• Proven results with outsourced operators and partners.
• Strong B2B commercial instincts in events, partnerships or corporate sales.
• Retail literacy: margins, turns, sell-through, open-to-buy.
• Experience managing teams in hospitality or lifestyle venues.
• Strong organizational and problem-solving abilities.

Responsibilities

• Own P&L and portfolio management for four lines.
• Manage outsourced operator contracts and performance reviews.
• Drive events, partnerships and rental income growth.
• Coordinate brand activations and retail merchandising with Head of Brand.
• Ensure on-site operations and weekend/evening availability.

Skills

P&L ownership

multiline leadership

hospitality

retail & venue

Education

Diploma or degree in hospitality or business

Job description

P&L & portfolio management Own the consolidated Lifestyle P&L and each line's contribution; report monthly by line. Allocate attention and budget across the four lines by return, not habit. F&B (outsourced operator) Manage the operator contract: service standards, performance review, escalation. Own the incentive structure - verify it actually motivates the operator to its growth target; renegotiate if incentives cap out. Coordinate F&B with events (catering, packages) and daypart programming. Retail Own retail performance: revenue, gross margin, sell-through, inventory turns. Direct buying and range planning Drive attachment from arena traffic, members and event guests; visual merchandising with the Head of Brand. Events & venue sales Manage the Events & Venue Sales Manager (B2B + B2C); own the events revenue line and pipeline reviews. Approve event pricing, packages and calendar; protect BU arena revenue when selling buyouts. Rentals & partnerships Grow recurring rental income: existing partners; source new rental partners for underused space and hours. Lead brand partnerships and activations with the Head of Brand - the studio executes; this role owns the commercial relationship.

What success looks like

• First 90 days Full command of all four lines; F&B incentive structure reviewed with a recommendation; events pipeline live; rental growth plan for pickleball agreed.
• 12 months BU tracking to target annualised; events at 2x+ current run rate; rentals at target; retail margin and turns improving.

Requirements:

• 7+ years multi-line commercial leadership in hospitality, retail-hospitality, venues, malls or lifestyle brands with P&L ownership.
• Proven results through outsourced operators and partners, not only direct teams.
• B2B commercial instinct: events, partnerships or corporate sales leadership.
• Retail literacy: margins, turns, sell-through, open-to-buy.
• Event Planning skills and experience coordinating lifestyle events, activations, and community-focused initiatives.
• Experience managing teams in hospitality, leisure, sports, or lifestyle venues, including coaching and performance management.
• Strong organizational and problem-solving abilities, with comfort handling multiple priorities in a fast-paced setting.
• Ability to work on site in Singapore with flexibility for some remote work; weekend and evening availability as required by operations and events.

Good to have:

• Existing brand, agency or corporate network in Singapore.
• Attractions, integrated resort or experiential venue background.
• Experience curating premium experiences and lifestyle offerings.
• Relevant diploma or degree in hospitality, business, events, or a related field is advantageous; prior experience in surf, snow, skate, or sports lifestyle environments is a plus.