Flexible PR Account Executive — Crypto & Web3 Storytelling

YAP Global; Singapore; On-site; SGD 42,000 - 65,000; Full time

Benefits offered by this job

Competitive salary benchmarking

Annual holiday allowance 25 days

Your birthday off

Flexible working - WFH days and hours

Co-working space three days per week

ClassPass membership

Private healthcare (Cigna)

Social events

Annual company offsite

Travel opportunities

Ongoing training & development

Global team

Job summary

YAP Global is a global PR consultancy working with organisations in the cryptocurrency, DeFi and web3 sector to build their brands through storytelling. We are expanding and seeking a superstar Account Executive to join our Singapore team.

Our diverse portfolio ranges from decentralised finance to NFT marketplaces, with opportunities to attend major conferences. The role involves researching, writing, pitching, and media liaison to deliver impactful campaigns.

Qualifications

• 1-2 years experience in Public Relations, Communications or Journalism.
• Knowledge of fintech, blockchain or cryptocurrency space.

Responsibilities

• Research and write press releases, news stories, articles, case studies, and opinion pieces.
• Monitor media coverage and report results to the wider team and clients.
• Pitch clients’ stories to strategic media outlets to boost coverage and awareness.
• Proactively arrange interviews with key journalists for clients’ spokespeople.
• Assist in developing creative ideas for PR campaigns and media strategies.
• Be the liaison on behalf of clients with the media.
• Analyze PR coverage and provide wrap-up reports.

Skills

Public Relations

Media relations

Storytelling

Fintech/crypto knowledge

Time management

Attention to detail

Independent worker

Interpersonal skills

Meme communication

Job description

YAP Global is a global PR consultancy working with organisations in the cryptocurrency, DeFi and web3 sector to build their brands through storytelling. We are expanding and seeking a superstar Account Executive to join our Singapore team.

Our diverse portfolio ranges from decentralised finance to NFT marketplaces, with opportunities to attend major conferences. The role involves researching, writing, pitching, and media liaison to deliver impactful campaigns.