Fashion Social Content Lead

C&K CHINA; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

COMPANY NAME in Singapore is seeking a passionate Social Media Manager to shape our fashion brand's voice across platforms and drive audience engagement, growth, and brand relevance. You will own end-to-end content planning and execution, collaborate with creative and regional teams, run campaigns, manage influencers, monitor performance, and report insights to stakeholders to optimize future activations.

Flexibility for weekends or after-hours may be required to support campaigns and launches

Qualifications

• 3–4 years of relevant social media experience
• Experience with fashion, lifestyle or e‑commerce brands
• Ability to analyze performance data and extract insights
• Strong copywriting and tone adaptation across platforms
• Proficient in Microsoft Office and Google Suite

Responsibilities

• Support the development and execution of integrated social media strategies aligned with brand and business objectives
• Own end-to-end daily social media management across platforms
• Execute content planning and maintain the social content calendar in alignment with campaign launches and seasonal storytelling
• Collaborate with creative teams and independently produce engaging, platform-native content when required
• Execute digital and social campaigns to drive engagement, reach, brand relevance and performance outcomes
• Support influencer partnerships across organic and paid initiatives
• Monitor platform performance metrics, generate insights and recommend optimization strategies to achieve KPIs
• Prepare regular performance reports and updates for internal stakeholders
• Assist in paid social planning, monitoring and reporting
• Drive daily community management, fostering engagement, follower growth and active community participation
• Support cross-functional collaboration with Marketing, Creative, E-commerce and Regional teams

Skills

Social media management

Copywriting

Analytics & insights

Campaign activation

Job description

COMPANY NAME in Singapore is seeking a passionate Social Media Manager to shape our fashion brand's voice across platforms and drive audience engagement, growth, and brand relevance. You will own end-to-end content planning and execution, collaborate with creative and regional teams, run campaigns, manage influencers, monitor performance, and report insights to stakeholders to optimize future activations.

Flexibility for weekends or after-hours may be required to support campaigns and launches